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Director of Consultant Relations (B2B)

Function

Skills

Preferred

  • PEOs
  • Aon
  • Mercer
  • WTW
  • HSA/FSA platforms

Function Health as the Director of Consultant Relations, where you will expand our presence in the employer benefits ecosystem. You will build and deepen relationships with leading benefits consultants, brokers, and channel partners, serving as a key ambassador for Function. This role requires deep familiarity with the employee benefits landscape and established relationships with firms such as Aon, Mercer, and WTW. You will partner closely with our Enterprise leadership and Sales organization, develop new channels, support strategic partner deals, and expand Function's reach to millions of potential members.

Collaborate closely with Function's Enterprise Sales organization to identify target accounts, activate partner relationships, support active opportunities, and help navigate the consultant and broker ecosystem throughout the sales process.

Commercial Orientation: Strong understanding of B2B sales motions and the ability to connect partnership directly to new business opportunities and membership growth

About Function

The position requires up to 50% travel across the United States.

Establish and cultivate relationships with key consultants and brokers at leading firms to increase awareness and adoption of Function Health.

Strategic & Hands-On: Able to develop a broader channel strategy while remaining highly execution-oriented—personally making introductions, conducting outreach, attending meetings, and moving opportunities forward

Mission Alignment: Deep curiosity about Function Health and a genuine passion for transforming how people understand and manage their health

Familiarity with emerging trends across preventive health, longevity, diagnostics, and personalized healthcare

Responsibilities

  • Identify and develop new distribution opportunities across the broader benefits ecosystem, including benefits consultants, brokers, HSA/FSA platforms, PEOs, and other organizations.
  • Executive Presence: Strong communicator who can confidently represent Function Health with senior consultants, brokers, partners, employers, and industry leaders
  • Cross-Functional Operator: Proven ability to collaborate effectively across Sales, Marketing, Product, Legal, and leadership teams to execute complex partnership opportunities
  • Channel Partnership Experience: Demonstrated experience developing relationships with channel partners and turning those relationships into measurable pipeline, revenue, or commercial outcomes
  • Broker & Consultant Relationships: Established relationships with leading benefits consultants and brokers, ideally including experience working with organizations such as Aon, Mercer, WTW, and other major national or regional firms
  • Relationship Builder: Exceptional ability to establish credibility and develop trusted, long-term relationships with senior external stakeholders. You understand that success in the benefits industry is built through consistent, authentic relationship development
  • 7+ years of experience in channel partnerships, business development, strategic partnerships, or enterprise sales within the employee benefits, healthcare, digital health, or wellness ecosystem
  • Travel: Willingness and ability to travel up to 50% across the United States for broker and consultant meetings, partner development, conferences, and other industry events

Requirements

  • Deep Benefits Industry Experience: A strong understanding of how employers evaluate and purchase health and benefits solutions
  • Existing relationships across multiple leading national benefits consulting and brokerage firms

Preferred

  • Hunter Mentality: Comfortable proactively identifying and pursuing new relationships rather than relying solely on an established network or inbound opportunities
  • Experience developing partnerships with HSA/FSA providers, PEOs, benefits platforms, navigation companies, or other employer-health distribution channels
  • Experience within a high-growth digital health, healthtech, wellness, or employer-benefits company
  • Experience working in an entrepreneurial or high-growth environment where partnership infrastructure is still being built

Track record of helping launch or scale a new channel or partner ecosystem