jobapplier

Senior Email Marketing Manager

Navan

Skills

Required

  • segmentation
  • automation
  • tracking
  • review send setup
  • Marketo
  • Salesforce

Preferred

  • email / demand generation / growth
  • align stakeholders

Join our team as a Senior Email Marketing Manager, where you will lead a multi-quarter roadmap for nurture, campaigns, newsletters, and follow-up journeys. You will partner with Demand Gen and Sales to connect growth goals to audiences, messages, offers, and next steps.

Responsibilities

  • Additionally, you will set the creative bar for concepts, copy, and design, and build, QA, and optimize modular emails.
  • You will also lead testing across audiences, offers, messages, formats, cadence, and timing, and measure conversion, pipeline, opportunities, and revenue alongside engagement, audience health, and deliverability.
  • Lead the development and execution of a multi-quarter roadmap for email marketing initiatives, including nurture campaigns, newsletters, and follow-up journeys.
  • Collaborate with cross-functional teams, including Demand Generation and Sales, to align email marketing strategies with growth goals and audience targeting.
  • Oversee the creative process for email campaigns, ensuring high-quality concepts, copy, and design, while also managing the technical aspects of email execution.
  • Strong cross-functional influence and clear communication with leadership. You can align stakeholders, make tradeoffs, push back constructively, mentor teammates, and drive accountability
  • 5+ years leading B2B SaaS email, demand generation, or growth programs, with ownership of multi-quarter roadmaps and measurable pipeline or revenue impact
  • Strategic, analytical thinking across audience growth, experimentation, database health, and performance tied to business outcomes

Requirements

  • Strong creative and editorial judgment; you can improve messaging, concepts, and execution beyond the initial brief
  • Deep hands-on Knak experience and enough technical fluency in segmentation, automation, tracking, and deliverability to review send setup and recognize when something isn’t working
  • Working knowledge of Marketo, Salesforce, or similar marketing systems

Preferred

  • Experience with customer adoption, cross-sell, or upsell, or email across multiple segments, regions, or products

Pay

USD 110,700 - 246,000