Creative Director
Inspired Thinking Group
- London, United Kingdom
- Director/Executive
- Posted
Skills
Required
- AI-enabled creative tools
- workflows
- B2C marketing
Preferred
- articulating
Join our team as a Creative Director, where you will set the creative vision and drive the quality of work across consumer-facing brands. You will lead and inspire a multi-disciplinary creative team, turning brand and marketing strategies into distinctive creative ideas that connect with customers across every relevant channel. This is a senior creative leadership role that requires a strong combination of conceptual thinking, art direction, design expertise, and multi-channel experience. You will have significant experience working with well-known B2C retail or consumer brands and understand the pace, complexity, and commercial demands of creating work for brands with multiple customer touchpoints.
Responsibilities
- Establecer y comunicar una visión creativa clara, traduciendo la estrategia de marca y marketing en una dirección creativa convincente.
- Colaborar con equipos de estrategia, marketing y clientes para comprender los desafíos comerciales e identificar las oportunidades creativas más fuertes.
- Dirigir la creatividad desde el concepto hasta la entrega en campañas de marca, redes sociales, digitales, CRM, contenido, impresión, retail y entornos físicos.
- Confidence presenting creative thinking to senior stakeholders and articulating not just what the creative solution is, but why it is right
- Demonstrable experience leading, inspiring and developing designers, copywriters and other creative talent
- Experience originating ideas and overseeing their development into coherent, connected multi-channel campaigns and brand experiences
Requirements
- A portfolio demonstrating outstanding conceptual thinking and creative execution across multiple channels
- Significant senior creative experience within an agency, in-house creative team or similarly fast-moving creative environment
- Strong experience developing and directing work across social, digital, CRM, content, campaigns, print and physical or retail environments
- The ability and willingness to remain hands-on when required, contributing directly to ideas and creative development rather than operating solely at an approval or leadership level
- Proven experience working with well-known B2C retail or consumer brands, demonstrated through a strong portfolio of customer-facing work
- The ability to manage multiple priorities and maintain creative standards within a high-volume, fast-moving environment
- A good understanding of AI-enabled creative tools, workflows and emerging technologies, coupled with the creative judgement to understand where and when they add value
- Excellent conceptual and art-direction skills, supported by a sophisticated understanding of design and creative craft
- A strong understanding of the demands of retail and B2C marketing, including the need to balance brand-building creativity with commercial objectives
Benefits
- Genuine social experience, with evidence of social-first thinking and an understanding of how creative ideas and brands need to behave differently across platforms and formats
