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Content Lead (Social)

Scribd

Skills

Required

  • Sprout
  • native analytics

Join Scribd as a Social Content Lead, where you'll build our organic social channels from the ground up, starting with YouTube and LinkedIn. This hands-on senior role involves refining our social strategy, designing repeatable formats, and managing production partners. You'll also own the creator content pipeline and maintain performance dashboards. Enjoy benefits like healthcare coverage, paid parental leave, and a free Scribd subscription.

Responsibilities

  • Concevoir et mettre en œuvre une stratégie de contenu organique pour les canaux sociaux de Scribd, en se concentrant sur YouTube et LinkedIn.
  • Développer des formats de contenu répétables et des séries, et construire l'architecture du canal pour les soutenir.
  • Gérer l'ensemble du pipeline de contenu des créateurs, de l'identification des talents à la livraison, en passant par la négociation des contrats.

Requirements

  • Bonus: exposure to paid social, you should understand how paid and organic work together even if you're not buying
  • You've sourced and managed creators directly, including rates, contracting, and usage rights
  • Comfortable moving between quantitative performance data and qualitative audience signal
  • Proficient in Sprout Social or a comparable platform, and comfortable in native analytics

Strong editorial and writing judgment

  • You've made content that did more than perform, it brought new people to a brand and changed what they thought about it. You can point to the work and tell us what moved
  • You write your own concepts and scripts, and you've directed production partners against them rather than waiting for an agency to bring you an idea
  • You know what's good before the numbers tell you, you can say why, and you can defend a call that isn't the safe one
  • 6-8 years in social content, organic channel growth, or content production, with time spent building rather than maintaining

Pay

USD 104,000 - 150,000

Benefits

  • Bonus: media, publishing, subscription, or creator-economy category experience