Senior Brand Manager

Cloud Imperium Games as a Senior Global Brand Manager, where you'll shape the strategy and execution of global marketing campaigns for our portfolio. You'll own the brand strategy, positioning, and go-to-market planning for assigned projects, working closely with senior stakeholders across product development, marketing, creative, and commercial teams. This high-impact role requires extensive knowledge of brand management, positioning, and integrated marketing, as well as experience in a senior brand marketing role, ideally within the gaming sector.

Responsibilities

• Lead the development and execution of global marketing campaigns, owning the brand strategy and go-to-market planning for assigned projects.
• Collaborate with senior stakeholders across product development, marketing, creative, and commercial teams to ensure effective execution against business objectives.
• Conduct competitive, market, and consumer analysis to inform strategic and commercial planning, using insights and performance data to optimize campaigns.
• Demonstrable experience leading complex, cross-functional programmes and influencing senior stakeholders across an organisation

Requirements

• A natural leader and collaborator who can bring teams together, challenge thinking and raise the quality of marketing output
• Extensive knowledge of brand management, positioning and integrated marketing, with the ability to craft compelling consumer propositions for varied audiences
• Proven experience owning brand strategy and taking major titles from planning through live release and beyond
• Extensive knowledge of video games and their respective communities
• Highly organised, proactive and comfortable managing multiple priorities under shifting requirements and deadlines
• Strong commercial judgement and the ability to make informed, data-driven decisions in a fast-moving environment

Preferred

• Experience in a senior brand marketing role, ideally within the gaming sector and across AAA game titles

Benefits

• Enjoy a range of benefits, including employer-funded health reimbursement, flexible spending accounts, paid disability leave, life insurance, a 401(k) plan with company match, pet insurance, discounted gym membership, and full medical, dental, and vision coverage.