Product Marketing Manager

VTS as a Product Marketing Manager, where you'll shape the commercial real estate industry's understanding of our platform and products. You'll own the go-to-market strategy for our property management product and drive platform-level initiatives. This hands-on role involves collaboration with various teams, developing messaging and positioning, enabling the go-to-market team, leading competitive and customer intelligence, and defining personas and segmentation.

Responsibilities

• You'll also enjoy benefits such as paid parental leave, wellness events, executive coaching, equity packages, and learning opportunities.
• Posséder et gérer le lancement de produits de manière autonome, en collaborant avec les équipes produit et de croissance.
• Développer le positionnement et le message, en créant un message clair et différencié qui reflète l'intelligence du marché.
• Construire des artefacts de vente, des présentations, des démonstrations et fournir une formation qui aident les ventes et le succès client.
• Expertise in positioning and messaging, and in turning them into sales and customer-facing assets
• Strong operational instincts. You think in systems and repeatable frameworks, and you build structure where none exists

Requirements

• AI-native working style. You use AI tools every day for research, analysis, drafting, and operations, and you have a point of view on doing it well
• Ability to influence at every level, with confidence presenting to executives, sales teams, and customers
• Experience developing customer content programs, such as case studies, testimonials, and advocacy
• Ability to distill complex technical concepts into clear, compelling narratives
• High agency and comfort with ambiguity. You build the first version quickly, test it, make tradeoffs, and iterate quickly
• 3+ years of hands-on B2B product marketing experience, with a track record of successful launches, sales enablement, and product adoption
• Experience with product-led growth motions
• Strong design instincts and taste. You aren’t a designer but you can speak their language and know what good looks like

Preferred

• Brand development experience
• Background in commercial real estate, proptech, or vertical SaaS

Pay

USD 120,000 - 140,000