jobapplier

Senior Content Marketing Manager

VTS

Join VTS as a Senior Content Marketing Manager, where you'll own the content strategy across the full marketing funnel. This hands-on role requires a versatile writer who can produce polished content independently and has experience with SEO and emerging AEO practices. You'll partner closely with various teams, including Growth Marketing, Product Marketing, and cross-functional teams, to ensure content connects to business needs.

Some experience with decks and presentations — a plus, not a requirement; storytelling instinct matters more than design polish

Responsibilities

  • Own VTS's content strategy end-to-end, defining the right mix of content across the marketing funnel.
  • Produce the majority of our content yourself, especially written work, while knowing when to bring in our creative and video teams.
  • Drive SEO and AEO strategy across our website, landing pages, and content, ensuring VTS shows up in both traditional search and AI-driven answer engines.
  • A point of view on content distribution — how the right piece reaches the right audience through the right channel
  • Comfortable holding executive-facing conversations and taking a point of view on messaging, translating what you hear from stakeholders into a clear narrative

Requirements

  • Experience with SEO and emerging AEO/answer-engine optimization practices
  • A strong, versatile writer who can produce polished content independently, not just direct others to produce it
  • Startup or enterprise background both work, provided you bring range across content types rather than a single area of specialization
  • Fluent with AI tools (e.g., Claude) as part of your everyday workflow, using them to scale output and move faster, not as an occasional aid
  • 5-8 years of B2B marketing experience with breadth across content formats — long-form, short-form, video, social, and customer content — rather than depth in a single specialty like case studies alone
  • Comfortable operating in a fast-moving, scrappy environment where you'll both set strategy and roll up your sleeves to execute it

Pay

USD 120,000 - 160,000