Senior Manager (Off Menu)

Join CookUnity, a rapidly growing food tech company, as the Senior Manager (Off Menu). In this entrepreneurial role, you will operate as the GM and founder of Off Menu, leading the business journey from customer discovery to meaningful commercial adoption. You will define the target customer, value proposition, and product roadmap, while also driving revenue and overall P&L outcomes. This is a hands-on position that requires strong technical judgment, commercial fluency, and excellent executive communication skills.

You think about product and distribution at the same time

About CookUnity

You have heard "no" from customers, changed the proposition, and gone back out to sell again

Responsibilities

• Lead the development and launch of Off Menu, from customer discovery to meaningful commercial adoption.
• Define the target customer, value proposition, positioning, pricing, messaging, distribution, and product roadmap.
• Drive revenue, GMV, CAC, activation, retention, payback, contribution margin, unit economics, and overall P&L outcomes.
• Experience building or selling for B2B customers, SMBs, merchants, creators, or independent operators
• Direct experience acquiring first customers of something you helped build
• Founder, founding product leader/GM, or high-agency early employee who helped build and scale a business or internal venture without an established playbook
• Experience owning both product and go-to-market decisions, including customer segmentation, positioning, distribution, and retention
• Excellent executive communication, high agency, and comfort with ambiguity

Requirements

• Practical AI fluency and experience using AI to prototype, analyze data, automate workflows, or accelerate development
• Demonstrated ownership of taking a product or business from zero to meaningful commercial adoption in a real market
• Strong technical judgment and ability to work directly with engineers
• Strong commercial fluency across revenue, GMV, CAC, LTV, payback, contribution margin, and unit economics
• Highly hands-on approach to customer research, data analysis, prototyping, requirements, and execution
• You thrive on tiny teams, limited resources, and problems without a clear owner
• Experience in restaurants, hospitality, food tech, e-commerce, or local commerce
• Experience selling or building for restaurant operators
• Experience launching AI-enabled products
• You want to build a meaningful business, not simply ship a good product

Preferred

• Experience with multi-sided marketplaces and merchant acquisition

Pay

USD 150,000 - 175,000

Benefits

• You can point to concrete commercial outcomes from something you personally built