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Manager, GTM Enablement

Basis AI

Responsibilities

  • We're looking for a Manager of GTM Enablement to run the programs that make Basis sellers better every week. You'll own onboarding cohorts, the content library, certifications, and the live training cadence for AEs, BDRs, and partner-facing teams.
  • This is a builder's job. You'll write the playbooks, run the sessions, review real calls, and work directly with reps. You'll report to our Head of GTM AI Ops and partner with sales managers, marketing, product, and RevOps.
  • Create and maintain playbooks, battlecards, talk tracks, and the library reps reach for before calls.
  • Run recurring sessions on discovery, demos, objection handling, and new product releases. Practice-based, not slide-based.
  • Review calls in Gong, score them against our standards, and turn patterns into targeted coaching for reps and managers.
  • Build the checks a manager uses to call a rep ready: product knowledge, discovery quality, demo bar.

Requirements

  • 4+ years in sales enablement, sales training, or a quota-carrying role at a B2B software company.
  • Programs you built and ran yourself: onboarding, certifications, playbooks, live training.
  • Strong facilitation. You're credible in front of a room of sellers because you've carried a bag or earned their respect another way.
  • Messaging instincts: you turn a technical product into a story a rep can tell.
  • Fluency with the modern stack: CRM, Gong or a similar tool, enablement platforms, and AI tools for content and coaching.

Preferred

  • Enablement for accounting or finance buyers, or time selling into the office of the CFO.
  • Early-stage experience building programs from nothing.
  • Working knowledge of a sales methodology: MEDDICC, Command of the Message, Challenger.
  • Experience training partner or channel teams alongside direct reps.

Run onboarding and ramp

Own new-hire cohorts end to end: curriculum, live sessions, mock discovery calls, certification. Get reps to a real customer conversation fast.

Keep content current

Partner with product and marketing so every launch ships with field-ready messaging, not a doc nobody reads.

Measure what works

  • Track ramp time, certification pass rates, and program impact on win rates. Fix or cut what isn't landing.
  • Location: NYC, Flatiron office. In person, five days per week.

Reps who ramp fast

New hires pass certification on schedule and hold their own on customer calls.

Content that gets used

Reps pull your materials before calls because they work.

Training that sticks

The skills you teach show up in call recordings and deal reviews.

A floor, not a ceiling

Every rep clears the bar, and managers spend coaching time on deals, not basics.

Benefits at Basis

We offer a competitive and thoughtful benefits package designed to support your physical, mental, and financial well-being:

Health & Wellness

Premium Medical, Dental, and Vision coverage; Life Insurance; and 6 coaching & 6 therapy sessions through Spring Health.

Basis will cover 100% of your

  • Wellhub Gold membership.
  • Wellhub gives you access to gyms like Lifetime, SoulCycle, NYSC and so many more - as well as access to wellness apps like Strava & Headspace!

Time off

Unlimited PTO + 12 paid company holidays.

In-Office Perks

Daily meal stipends, a fully stocked kitchen, and $300 toward your custom desk setup.

Financial Benefits

Pre-tax commuter benefits and 401(k) retirement plan

Team Culture

Monthly office activities and frequent optional team happy hours.

Parental Support

Access to Carrot Fertility and paid parental leave.