(EG0077) Marketo Specialist
nortal
- United States
- Mid Level
- Posted
Join
Nortal
for your next big adventure. We are
seeking
a
Marketo Specialist
to join our team
.
Why join
Nortal
Say Goodbye to Micromanagement:
We
champion
autonomy, open communication, and respect for diversity as our core values.
Outcomes Over Hours
We believe in a work model focused on impact, providing you with the flexibility to balance your professional success with your personal well-being.
Vibrant Community
Join our close-knit LATAM remote team and connect through tech talks, virtual coffee breaks, and team-building activities.
Support from Day One
Our People Care team is here to support you throughout your journey, from wellness check-ins to professional growth.
Our benefits
✨
Competitive USD salary.
100% remote work
While you can work from anywhere, you’re always welcome to connect with teammates and grow your network at our coworking spaces across LATAM.
Paid
off
&
national
holidays:
Take
the
time
you
need
according
to
your
country’s
regulations
while
receiving
your
full
salary.
Sick leave:
Focus on your health without
stress. Take the necessary time to recover and feel better.
Annual
credit:
Spend
it
on
the
perks
you
love
to
enhance
your
work-life
balance.
Team-building activities
Join us for coffee breaks, tech talks, and after-work gatherings to bond with your
Nortal
family and feel part of our vibrant community.
Birthday off
Enjoy an extra day off during your birthday week to celebrate in style with friends and family.
About the project
As a
Marketo Spcialist
you will be responsible for the end-to-end execution of Marketo campaigns, including list uploads, program setup, asset creation, QA, deployment, and reporting. Ensures SLA compliance, data accuracy, and proper synchronization with SFDC across multiple marketing channels (events, webinars, email, and digital programs).
What
you’ll
do
Manage full ticket lifecycle from assignment to completion, ensuring SLA adherence (48h–5 business days depending on request type).Maintain real-time tracking and stakeholder communication via Monday.com.
Perform data preparation and hygiene (formatting, validation, removal of inconsistencies, and required field reconciliation).
Build and execute Marketo programs by cloning templates, configuring tokens, and setting up smart campaigns.
Create and configure assets (emails, landing pages, forms) and campaign logic (flows, triggers, wait steps, data updates).
Execute audience segmentation using Smart Lists and suppression rules.
Perform QA on all assets and configurations, including Marketo–SFDC synchronization validation.
Troubleshoot discrepancies between Marketo and SFDC campaign data.
Launch campaigns and generate performance reports (deliverability, opens, clicks).
Ensure post-processing compliance, including PII cleanup.
Support special projects and lead management processes (including catchall bucket handling and campaign creation).
What makes you a great fit
🎯
4–5+ years of hands-on experience
with Adobe Marketo Engage, managing end-to-end marketing campaign execution.
3+ years of experience
building and managing Marketo programs, Smart Campaigns, Smart Lists, tokens, triggers, flows, and automation workflows.
3+ years of experience
with Marketo–Salesforce (SFDC) integration, campaign synchronization, data validation, and troubleshooting.
3+ years of experience
in marketing data management, including list uploads, data cleansing, segmentation, suppression rules, and database hygiene.
2+ years of experience
executing multichannel campaigns in Marketo, including email marketing, webinars, events, landing pages, and forms.
2+ years of experience
performing campaign QA, testing automation workflows, validating assets, and ensuring accurate campaign deployment.
2+ years of experience
in Marketing Operations, managing multiple campaign requests, ticket workflows, stakeholder communication, and SLA-driven deadlines.
Global Impact, Local Culture
🌍
For over 25 years,
we’ve
been shaping digital transformation, delivering complex solutions for global enterprises and public sector organizations. Today, we are at the forefront of an AI-driven transformation era, helping organizations turn data into
real business
value. By combining deep domain
expertise
with data and AI, we design solutions that create immediate impact while scaling for the future.
