Senior Social Media Manager

Join MasterClass as a Senior Social Media Manager, where you'll shape the brand's presence across social media, focusing on MasterClass Certificates for professional audiences. You'll own the end-to-end organic social strategy and execution, collaborate with cross-functional teams, and contribute to broader brand initiatives. This role offers a competitive salary, equity options, and a range of benefits including health and wellness plans, paid time off, and learning and development opportunities.

This role is open to applicants based in the following locations: AZ, CA, CT, FL, GA, IL, MA, MI, NH, NJ, NY, NC, OH, PA, TN, TX, UT, WA or Ontario and British Columbia, Canada

About MasterClass

You’re a strong cross-functional collaborator who thrives in fast-paced environments, stays close to internet culture and trends, and can translate them into relevant, brand-appropriate content

Responsibilities

• Responsable de la stratégie et de l'exécution des médias sociaux organiques pour MasterClass, en mettant particulièrement l'accent sur les certificats MasterClass.
• Collaborer étroitement avec les équipes créatives, marketing et interfonctionnelles pour développer des concepts sociaux convaincants et garantir l'intégration des médias sociaux dans la planification et l'exécution des campagnes.
• Utiliser les données de performance sociale et les insights d'audience pour affiner continuellement le contenu, les formats et la stratégie de canal.
• You bring deep expertise across LinkedIn, Instagram, and YouTube, particularly LinkedIn and content for professional audiences
• You’re data-driven, using social performance and audience insights to inform content, formats, and strategy

Requirements

• You’re equally comfortable with strategy and hands-on execution, moving seamlessly from big-picture thinking to bringing ideas to life
• You have a proven track record of 7+ years owning organic social for a recognized brand, with experience building and growing engaged audiences

Pay

USD 142,000 - 170,000