Group Creative Director
MasterClass
- United States
- Director/Executive
- Posted
Join our team as a Group Creative Director, where you'll lead creative direction across Class Launches, campaigns, and product launches. You'll be hands-on in producing and elevating work across copy, design, and art direction. Your conceptual vision and creative judgment will shape our communication with a global audience. As our team structure evolves, you'll grow into a formal leadership role guiding a team of copywriters, designers, animators, editors, photographers, and art directors.
About MasterClass
- Innovative Creator: A portfolio showcasing award-winning work and a knack for pushing creative boundaries
- Collaborative Partner: Experience working closely with cross-functional teams, including Performance Marketing, to drive integrated efforts
- Conceptual Visionary: Proven ability to develop original creative concepts that deliver real business impact
- Dynamite Storyteller: Exceptional writing skills with the ability to craft compelling narratives across various forms and mediums
- Strategic Thinker: Able to translate strategic objectives into creative concepts that resonate, with an understanding of how creative connects to performance and conversion
- Visionary Leader: Proven experience leading creative teams across advertising, product, content, and creative strategy workstreams
Responsibilities
- Lead and inspire the creative vision and strategy for campaigns, products, and marketing communications, pushing the boundaries of creativity and innovation.
- Shape the tone and voice of marketing copy across various channels, ensuring consistency and authenticity, while personally producing and shaping copy, design, and creative work.
- Mentor and grow a team of copywriters, designers, and art directors, fostering a culture of creativity, collaboration, and continuous improvement.
- Hands-On Maker: Comfortable personally producing copy and design work, not solely directing others, versatile across disciplines
- Sharp Creative Judgment: A track record of recognizing the strongest idea in the room and knowing how to push work further
Requirements
- Ability to provide and receive constructive feedback across creative disciplines
- Strong presentation skills and attention to detail; presenting work on behalf of the team, explaining the creative vision, strategy and approach
- Proven ability to manage multiple projects in a fast-paced environment
- Experience developing and maintaining brand voice and tone guidelines
- Experience directing copy, art direction, design, video, animation, and other creative disciplines
Experience in both agency and in-house environments
- Experience and understanding of performance marketing and its integration with creative strategy
- Versatility in writing styles and tones, from short-form brand advertising & performance copy to longer-form editorial content
- 10+ years of experience in creative roles, with a focus on producing standout work for global brands
- Demonstrated expertise in conceptual and strategically-led campaign development
- Ability to prioritize and work well under pressure while maintaining speed and high attention to detail given shifting timelines, updates, and last-minute changes. Should have a strong operational mindset and vision for the team
Pay
USD 242,000 - 280,000
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