jobapplier

CRM Manager – Subscriptions

Tide

Skills

Required

  • CRM

Join Tide, a leading fintech company transforming the small business banking market. As a CRM Manager for Subscriptions, you will lead the planning and execution of CRM strategies for subscription products, manage a Senior CRM Executive, and collaborate closely with Marketing, Sales, and Product teams. You should have 3+ years of CRM experience, ideally within subscription-based businesses, and a strong background in CRM analytics, segmentation, and predictive modeling.

Responsibilities

  • Lead the planning and execution of CRM strategies for subscription products, aligned with business objectives and growth targets.
  • Manage and mentor a Senior CRM Executive, fostering a collaborative and high-performing environment.
  • Use advanced data analytics to refine segmentation and personalize member communications.