jobapplier

YouTube Ads Manager

Zeta Global

Skills

Required

  • Google Ads
  • campaign management
  • KPI optimization
  • audience targeting
  • pixel/tag implementations
  • bid/budget management
  • Conversion
  • Paid Search

Preferred

  • Microsoft Ads
  • PMax
  • DV360
  • managing monthly campaign budgets

Join Zeta as a YouTube Ads Manager, where you'll be responsible for managing end-to-end paid YouTube ad campaigns. You'll oversee campaign setup, optimization, pacing management, reporting, and insights. This role requires a combination of hands-on ad management and client communication, and you'll have a significant level of autonomy to make informed operational decisions. The position is remote or hybrid, depending on your location.

Responsibilities

  • Gestionar y optimizar campañas publicitarias en YouTube, asegurando el cumplimiento de los objetivos del cliente.
  • Actuar como punto de contacto principal para los anunciantes, proporcionando recomendaciones proactivas y asegurando la implementación de cambios solicitados.
  • Colaborar con equipos internos para garantizar que la ejecución de la campaña esté alineada con los objetivos del cliente.
  • Proactive approach to campaign optimization and strategy
  • Hands-on experience in managing monthly campaign budgets of $50k+

Requirements

  • Excellent communication skills
  • Strong quantitative skills
  • Thorough understanding of Google Ads mechanics, including KPI optimization, audience targeting, pixel/tag implementations, and bid/budget management
  • Meticulous attention to detail
  • 3+ years of hands-on experience with Google Ads across all YouTube ad formats and objectives (Awareness, Consideration, and Conversion)
  • Google Ads Editor proficiency
  • Paid Search campaign management experience

Preferred

  • Microsoft Ads experience
  • PMax campaign management experience
  • DV360 experience

Pay

USD 80,000 - 90,000