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Channel Marketing Manager

HarfangLab

Skills

Required

  • Channel Marketing
  • ROI-driven
  • MSSPs
  • cybersecurity
  • scrappy
  • data-driven

Preferred

  • MDF / co-marketing
  • PRM platforms
  • partner marketing infrastructure

Join HarfangLab, a fast-growing cybersecurity startup, as a Channel Marketing Manager. In this autonomous, hands-on role, you will own the company's partner-led marketing strategy and execution, focusing on MSSPs and distributors. You will manage an ROI-driven marketing budget, build joint go-to-market strategies, and create scalable partner plays. You will work closely with various teams, including Channel, Sales, and Marketing, and will have the opportunity to travel regularly and engage with partners.

Based in Paris, France

Responsibilities

  • Développer et exécuter la stratégie de marketing des canaux, en particulier pour les partenaires stratégiques tels que les MSSP et les distributeurs.
  • Gérer un budget de marketing des canaux axé sur le retour sur investissement, y compris les fonds de développement de marché (MDF) et les investissements en co-marketing.
  • Collaborer avec les équipes de vente et de marketing pour transformer les priorités commerciales et les informations sur les partenaires en programmes de marketing efficaces.
  • Fluent with PRM platforms, partner marketing infrastructure, and MDF/co-marketing programs

Requirements

Demonstrated ownership of an ROI-driven marketing budget

  • Proven experience building partner-led programs that generate measurable pipeline
  • Strong account intelligence instincts and the ability to turn partner and market insight into action
  • Strong understanding of working with MSSPs, distributors, and indirect routes to market
  • 5+ years of Channel Marketing experience, ideally in cybersecurity, B2B technology, or SaaS
  • A creative, scrappy, hands-on mindset. You know what has worked, but don't assume what worked yesterday will work tomorrow
  • Comfortable operating autonomously, making decisions with imperfect information, and owning execution from idea to impact
  • A highly data-driven, commercially minded approach — you care about pipeline and outcomes, not activity for activity's sake
  • Fluent English and French required
  • Willingness to travel regularly in France and abroad

Preferred

  • German would be a serious asset

Pay

EUR 55,000 - 56,000