Partnerships Certification & Enablement Manager

Intent HQ as a Partnerships Certification & Enablement Manager, a new senior individual-contributor role responsible for designing and running the partner certification program for IntentOne. This role sits between Product Delivery and Customer Success and covers three distinct partner populations: global systems integrators, technology and hyperscaler alliances, and boutique partners. The successful candidate will own the certification roadmap, develop enablement content, support partners in building their delivery capability, and act as the primary link between Product, Delivery, Customer Success, Sales, and Marketing on all matters of partner readiness.

Responsibilities

• Design, build and own an end-to-end IntentOne certification program spanning GSIs, technology/hyperscaler alliances, and boutique/VAR partners.
• Define certification tiers, curricula and assessment criteria appropriate to each partner type, plus a renewal and re-certification cadence.
• Build train-the-trainer programs so certified partners can independently train their own sales and delivery organizations on IntentOne.
• Direct experience working with global systems integrators (e.g. Accenture, Deloitte, EY, Capgemini, Cognizant) and with hyperscaler technology alliances (AWS, Google Cloud, Microsoft Azure)

Requirements

• Experience enabling boutique and value-added-reseller partners, not just large strategic accounts
• Genuine comfort operating at the intersection of Product, Delivery and Customer Success — equally credible designing a curriculum and running an executive partner conversation
• Experience with partner relationship management (PRM), learning management (LMS) or sales enablement tooling (e.g. Salesforce, PartnerStack, Docebo, Highspot) is a plus
• Existing relationships within GSI or hyperscaler partner organizations

Preferred

• A senior individual contributor with a proven track record of building a partner certification or enablement program from the ground up, ideally within a SaaS, martech or AdTech business
• Strong program design, training/enablement and stakeholder management skills, with the ability to build something from scratch rather than run an existing playbook
• Familiarity with cloud/SaaS delivery models; experience with customer data, martech or AI-driven personalisation products is an advantage
• Experience structuring or negotiating joint-venture or other formal commercial partnership models

Exposure to multi-region delivery, including markets with local certification, language or regulatory nuances