Senior PPC Specialist

This is us – carVertical. We’re here to perfect how the world buys, owns, and trades vehicles by using the power of automotive data. Since 2018, we've grown into 37 markets (and counting).

Responsibilities

• Take full ownership of planning, forecasting, and scaling high-volume PPC campaigns across your designated channels and beyond.
• Manage large advertising budgets efficiently, optimizing daily to meet key ROI, ROAS, and CPI targets.
• Develop clear hypotheses, run thorough A/B tests, and analyze campaign data to continuously improve performance.
• Work closely with copywriters, designers, and product teams to create high-converting ad creatives and landing page experiences.
• Ensure error-free campaign setup and regularly audit tracking data across platforms to flag and fix discrepancies early.
• Track daily performance using platform interfaces, Tableau, and PostHog/GA4.
• Deliver clear, actionable reporting tailored to team and stakeholder needs.
• Stay up to date with the latest PPC trends, tools, and best practices, sharing relevant insights with the broader team.

And here's the mic-drop

we've built the largest online database of used vehicle records, powered by data from 1000+ international sources. We spend two days a week in the office, giving you the best of both worlds – teamwork and flexibility. We put our people first, offering health insurance, professional development programs, and an employee referral program – because when you grow, we all do. To be truly happy, we're missing one thing – you.

Core Requirements PPC Expertise

5+ years of hands-on experience managing Google Ads and Microsoft (Bing) Ads. Experience with YouTube ads, app marketing and Apple Search Ads is a plus.

Large-Scale Experience

Proven track record managing global, high-budget campaigns (€1M+ monthly spend).

Analytics & Data Savvy

Deep understanding of digital marketing metrics and their relationships, with strong hands-on skills in GA4 explorations, Excel/Google Sheets pivot tables, and custom reporting. Experience with PostHog, Motion, Firebase, AppsFlyer, or Tableau is a plus.

Technical Tracking

Solid understanding of conversion setup and custom tracking configurations.

Communication & Collaboration

Excellent written and spoken English, with strong interpersonal skills for building relationships with team members and vendors.

Self-Driven & Organized

Able to work highly independently or cross-functionally, manage competing priorities, and consistently deliver results.

What you get in return

A dynamic and supportive work environment with hybrid flexibility. Opportunities for professional growth through funded training, courses, and ongoing development programs. Additional paid vacations. Teambuildings, workations – you name it. Gross monthly salary range starts at 4300 eur, the final offer will depend on your competences.