Senior Product Manager (Loyalty)

Responsibilities

• Own the Loyalty Strategy.
• You will develop and execute the roadmap for all driver loyalty and engagement initiatives, from gamification to rewards programs.
• Design Game Mechanics.
• You'll create and test systems like badges, leaderboards, and personalized challenges to make the daily driving experience more engaging and fun.
• Develop Loyalty Programs.
• Foster Community.
• You will explore and launch features that create a sense of belonging and social connection among drivers, making inDrive more than just an app.
• Define and Grow Key Metrics.
• Your success will be measured by the growth in driver retention rates, increased trip frequency per driver, and lower driver churn.

Key Responsibilities

• You will build tiered programs that recognize and reward our most active and high-quality drivers with tangible benefits, creating a clear path for growth on our platform.
• Champion the Driver's Voice.
• You will work closely with research, data, and regional teams to deeply understand what truly motivates drivers beyond the fare, and bring those insights into the product.
• Skills, Knowledge and Expertise

Professional Experience

3+ years of product management experience, preferably in mobile apps, two-sided marketplaces, gig economy platforms, or mobility services, with a proven track record of owning end-to-end product streams from ground-zero strategy to deployment.

Gamification & Loyalty Mechanics

Strong expertise in behavioral design and engagement systems, including gamification mechanics (badges, leaderboards, status tiers, personalized challenges) and structured driver reward programs.

Strategic Vision & Retention Focus

Ability to build long-term product roadmaps focused on non-monetary driver motivation, increasing lifetime value (LTV), boosting trip frequency, and reducing driver churn.

Data-Driven Analytics

Solid quantitative skills with experience using data to measure platform health, track driver retention metrics, run A/B experiments, and evaluate engagement funnels.

User-Centric & Community Design

Passion for translating user research and driver feedback into product features that build community, foster platform belonging, and solve core driver needs.

Cross-Functional & Global Collaboration

Exceptional stakeholder management skills with a history of aligning engineering, data science, research, and localized regional teams to execute global product initiatives.

Languages

Professional working proficiency in English (B2/C1+).

Why join us

• Help us challenge injustice by creating fair choices for millions of people across 47 countries.
• Develop your professional skills with access to mentoring, career consulting, and learning programs.
• Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program.
• Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects.
• Work alongside people who take initiative, speak openly, and challenge themselves to grow.
• Improve your language skills through co-financed courses and internal speaking clubs.
• Annual salary from 80 200 EUR gross.
• Final benefits may vary depending on the location.