Content Marketing Specialist, SmartConnect

The Content Marketing Specialist acts as the dedicated, high-velocity creative engine for SmartConnect. This role rapidly produces, formats, and publishes multi-channel sales enablement materials, digital content, social media campaigns, and web updates that adhere to established brand guidelines. REPORTS TO Marketing Manager, SmartConnect ESSENTIAL DUTIES Copywriting & Message Delivery: Write compelling, audience-specific copy for B2B email campaigns, help with B2C educational nurture sequences, sales one-pagers, case studies, and blog posts tailored to Brokers, HR leaders, Financial Advisors, and Medicare-eligible employees.

Responsibilities

• Design and produce sales decks, partner co-branded one-pagers, client flyers, conference assets, and digital brochures using existing Figma/Adobe templates and brand standards.
• Own the SmartConnect organic social media publishing calendar (LinkedIn, Facebook/Meta); draft posts, design graphics, edit short-form video clips, and monitor brand community engagement.
• Deeply leverage approved AI tools to ideate, remix, draft, resize, and accelerate multi-format asset creation while strictly maintaining voice, factual accuracy, and compliance.
• Record, splice, and edit short-form video and audio assets for social media, executive thought leadership snippets, product explainer videos, and partner webinar highlights.
• Manage project tasks in Monday.com, moving creative briefs from initial request through review and publication without requiring hands-on daily supervision.
• METRICS (KPIs) Primary (Velocity & Volume): Turnaround time from creative brief to final deliverable; volume of approved assets shipped per week across collateral, email, social, and web.
• Organic social engagement and follower growth; email open/click-through rates; landing page form conversion rates; content-driven downloads.
• BEHAVIORS The SVG behaviors are listed below: Be Aware (Emotional Intelligence) Be Open & Honest (Communication) Be a Team Player (Teamwork and Collaboration) Be Accomplished (Drive for Results) Be the Example (Develop Self & Empower People) Be Forward Thinking (Strategic Thinking) Be a Problem Solver (Continuous Improvement)
• Education/Experience 3+ years in B2B in-house content marketing or marketing agency environment. Skills/Specialties AI-native content generation workflows. Adobe Creative Cloud (InDesign, Illustrator, Premiere Pro). Monday.com/Asana project tracking. WordPress/CMS publishing. Preferred Tools/Knowledge Familiarity with GA4 tracking. Salesforce CRM contact structures. Salesforce Marketing Cloud (SFMC) email layout building.

Benefits

• Medical, Dental and Vision benefits after a short waiting period 401k matching program
• Generous paid time off program with an additional company break during the holidays
• Annual Volunteer Time Off (VTO) and a donation matching program
• Employee Assistance Program (health & well-being on and off the job)
• Rewards and Recognition Maternity and Parental Leave Training program and ongoing support throughout your entire
• Spring Venture Group career

Diverse, inclusive & welcoming culture

• Optional enrollment options include HSA/FSA, AD&D, Spousal/Dependent life insurance, Short Term/Long Term Disability, Travel Assist, and Legal plans
• As a leader in Medicare health insurance distribution, Spring Venture Group guides people through one of their most important life decisions — finding the right insurance coverage.
• We are on a mission to be the most trusted partner for our customers and our people, enabling empowered decisions along the journey to health and financial well-being.
• Spring Venture Group offers incredible culture, benefits, and fantastic income potential in a stable and successful work environment at a Medicare agency.
• This starts with a workplace that empowers people to do their best work.
• Come build a rewarding career and make a meaningful impact on peoples’ lives in an environment that values your determination.
• Join our diverse, inclusive team and get ready to crush your goals!

Spring Venture Group is an Equal Opportunity Employer All your information will be kept confidential according to EEO guidelines. Spring Venture Group is an Equal Opportunity Employer