Private Label Specialist

In a nutshell

Products are the core of our business. We aim to offer the best product range, to make sure we always deliver the best quality. The role of Private Label & New product Specialist focuses on analytical, strategic & creative projects. In this role, you will be responsible for developing new Picnic products that bring a smile to your face.

You will manage the entire process of the development of our private label products from A to Z, from analysing range strategies to product tasting to international sourcing to design creations. Together with a passionate team, your goal will be to stay of top of trends and market developments, select the best products for the best prices and make sure that they come into store with a stunning design.

You offer entrepreneurial, realistic, and practical business opportunities. Have a forward-thinking idea? Tell your team, modify it, evaluate, experiment, and then make a real impact in our company!

Tricks of the trade

Category expertise

Build and develop a deep understanding of your category through a combination of Picnic data, customer insights and supplier input.

Tender strategies

Define clear negotiation strategies to ensure competitive conditions with our suppliers.

Supplier negotiations

Run (international) tenders and negotiations with suppliers from start until signed contract

Commercial opportunities

Keep an eye open for commercial opportunities and use a data-first approach to identify category innovations.

Team collaboration

Work together with your category team to bring the best to our customers.

Margin & pricing

Perform margin and pricing analyses.

Sustainable packaging

Research and develop sustainable packaging options.

Product creation

Create beautiful and affordable products designed for the home, not for the shelf.

Your superpowers

MSc. degree

with exposure to analytical problem-solving

Up to 4 years work experience

in an analytical and consumer-centric environment

Strong conceptual, project management

and stakeholder management skills

A genuine passion

for food, consumer products and design

Commercial drive

, a nose for opportunities and not afraid to negotiate

Versatile multitasker with a can-do attitude

, work proactively and be able to switch between strategic and operational work

Persistence and enthusiasm

to drive projects to a successful end result

Analytical mind

but not afraid of getting creative

Fluency in English

Picnic perks

🥗Fresh Lunch, coffee, and snacks

Our offices are equipped with fully-fledged coffee bars and a kitchen and chefs. They prepare delicious fresh and warm lunches every day so you can keep your energy up.

🚴🏼‍♂️Health insurance discount & bike plan

We have a partnership with CZ (a health insurance provider). Picnic employees get a discount on CZ insurance packages between 5% and 15%. Furthermore, through our partnership with Lease a Bike, you can rent-to-own a new (e)bike at a discounted rate

✍🏼 Learning & development

You’ll get ample opportunity to work on yourself at Picnic. We offer personal development through Lepaya courses, Academy trainings, and more. Interested in improving your mental wellbeing? Through OpenUp you get free access to trained psychologists and many courses.

All the rest

At Picnic you get 25 holidays, we cover your travel expenses and offer a pension plan. And your phone and laptop are on us, as well.