jobapplier

Account Executive, SMB - Base44

Wix

Skills

Required

  • B2B sales

Preferred

  • AI / ML / developer-centric SaaS—comfortable
  • PLG
  • ICs

We’re building the foundational Go-To-Market team for Base44, an AI-powered software development platform recently acquired by Wix. In this role, you’ll be at the forefront of a category-defining shift in how software is built—bringing a transformative product to the SMB segments. This is a high-impact, high-velocity role for a seller who thrives in an entrepreneurial environment. You won’t just be following a playbook; you’ll be helping to write it. Working closely with Base44 and Wix leadership, you will drive the full sales cycle, turning technical innovation into tangible business value for our customers.

Responsibilities

  • Balance outbound with inbound and product-led opportunities.
  • Reps need to create a pipeline, but this isn’t an outbound-only role.
  • Ability to understand the customer’s workflow and show how Base44 solves a real business problem through discovery and tailored demos Managing the buying process by aligning decision-makers, working through technical and legal questions, and owning commercial terms through close.
  • Partnering with AM on handoff and expansion.
  • Turn Base44’s AI capabilities into "business-speak" that resonates with CXOs, Product Leads, and Founders Shape the foundational sales motion, including messaging, outreach strategies, and customer segmentation to support future scale
  • Identify and convert high-potential prospects, building the early momentum that defines our market presence
  • Act as a critical feedback loop between the market and our product team to influence the roadmap and positioning
  • Maintain a clean CRM and provide accurate deal forecasting to support our rapid growth * We are seeking candidates located in or near the Salt Lake City, Utah, or San Diego, California area.
  • Software used to take months and a team of engineers. At Base44, it takes a conversation. Our AI platform turns plain language into working custom software, and we’re changing who gets to build. As part of Wix, we have the backing of a global leader. Inside it, we move like a startup: fast, scrappy, and obsessed with simple solutions to hard problems. If you want to shape a category as it takes off, this is your seat.

Requirements

  • 2+ years of B2B sales experience in a technology company, with a proven track record of smashing quotas
  • Strong communication skills with the ability to tailor complex messaging to technical and non-technical audiences

Preferred

  • Experience in SMB environments with shorter sales cycles and high-volume deal flow
  • Experience with PLG or "land and expand" motions, leveraging ICs to drive organizational adoption
  • Familiarity with AI, ML, or developer-centric SaaS—comfortable discussing technical workflows with stakeholders Self-motivated, goal-oriented, and comfortable with the ambiguity of a "startup within a giant" environment