Social Media Coordinator

Responsibilities

• 5K Holdings Department: Marketing Employment Type: Full-Time Assignment: Enterprise / all 5K Holdings companies Reports To: Head of Marketing Classification: Non-Exempt Location: On-site at assigned company location POSITION SUMMARY The Social Media Coordinator supports all 5K Holdings companies through centralized social media planning, content coordination, publishing, community management, and performance tracking.
• The role keeps each company's digital presence consistent, professional, and active while supporting its individual business goals, audiences, and brand identity.
• The right person is creative, highly organized, and responsive, and works comfortably across several brands and priorities at once.
• This position partners with company leadership, internal departments, subject-matter experts, vendors, and the broader Marketing team to gather content, coordinate creative assets, and maintain an organized enterprise-wide content calendar while holding to established brand standards.
• Coordinate social media content across 5K Holdings and its operating companies.
• Maintain a centralized content calendar accounting for company priorities, campaigns, events, recruiting needs, project milestones, and industry activity.
• Draft, edit, schedule, and publish content across approved social media platforms.
• Adapt messaging, tone, and content for different companies, audiences, and platforms while following established brand standards.
• Coordinate with internal teams to gather project updates, employee stories, photographs, videos, company news, and other content opportunities.
• Work with designers, photographers, videographers, and marketing team members to develop supporting creative assets.
• Monitor comments, messages, mentions, tags, reviews, and community activity across company accounts.
• Respond to routine engagement appropriately and escalate sensitive, technical, legal, client-related, or reputational matters.
• Support social media coverage for company events, community initiatives, recruiting activities, client engagements, and industry conferences.
• Maintain organized records of content requests, approvals, publishing dates, assets, and campaign activity.
• Track platform performance and prepare recurring reports on engagement, audience growth, reach, content performance, and emerging trends.
• Identify opportunities to improve content quality, consistency, engagement, and brand visibility.
• Stay informed on platform updates, content formats, social media trends, and digital best practices.
• Provide additional digital marketing and communications support based on changing business priorities.

Requirements

• QUALIFICATIONS Two or more years in social media, digital marketing, content creation, communications, public relations, or a related field.
• Demonstrated experience planning, writing, scheduling, and publishing content for professional social media accounts.
• Strong writing, editing, proofreading, and storytelling skills, with the ability to adjust messaging for different brands, audiences, and platforms.
• Strong organizational and project-management skills, managing multiple company accounts, deadlines, approvals, and content needs at once.
• Working knowledge of LinkedIn, Instagram, Facebook, YouTube, and relevant content-management or scheduling platforms.
• Experience using Canva, Adobe Creative Cloud, or comparable creative tools.
• Ability to interpret basic social media analytics and prepare clear performance reports.
• Strong judgment managing public comments, messages, sensitive information, and brand-related concerns.
• Proactive, dependable, detail-oriented, and comfortable working with employees, executives, vendors, and operational teams.
• Availability for occasional company events, project-location visits, and content needs outside standard business hours as required.
• EXPECTATIONS The Social Media Coordinator takes ownership of assigned accounts and content, communicates proactively, and carries work through planning, approval, publishing, and reporting.

Preferred

• QUALIFICATIONS Bachelor's degree in Marketing, Communications, Public Relations, Journalism, Digital Media, or a related field, or equivalent experience.
• Experience managing social media for multiple brands, business units, locations, or companies.
• Business-to-business, construction, manufacturing, professional-services, recruiting, or employer-brand experience.
• Familiarity with social media management platforms, scheduling tools, website platforms, email marketing, Microsoft Planner, SharePoint, and Office 365.
• Basic photography, videography, graphic design, and short-form video-editing capabilities.
• Experience supporting paid social campaigns, executive thought leadership, employee advocacy, recruiting content, community management, or social listening.

POSITION

The role rewards creativity, sound judgment, and a willingness to turn operational information into engaging, brand-aligned content as business priorities shift. 5K Holdings is an equal opportunity employer. All qualified applicants receive consideration for employment without regard to any characteristic protected by applicable law.