Director of Customer Marketing & Advocacy
- United States
- Posted
Join MongoDB as the Director of Customer Marketing & Advocacy, a pivotal role focused on showcasing our customers and driving strategic growth. You will innovate and elevate customer marketing, making it a key driver of market share and awareness. Your responsibilities will include leading the customer marketing team, integrating customer voice into our brand narrative, and building an AI-enabled engine for customer marketing. You will also influence cross-functional teams and build a high-performing global team.
- Lead the development and execution of innovative customer marketing strategies that leverage automation and AI to enhance customer engagement and advocacy.
- Build and nurture a diverse customer community, ensuring representation across enterprise segments and AI-native startups, to amplify customer voice and influence.
- Collaborate with cross-functional teams to integrate customer insights into product positioning, messaging, and launches, ensuring alignment with corporate goals.
- Experience integrating customer voice across brand campaigns, communications, social and influencer marketing, events, and product launches
- A record of innovating and driving change: you’ve taken a customer marketing or advocacy program well beyond the standard model, built systems that scale efficiently, and created work your peers and the broader community look to as a benchmark
- Hands-on experience using AI and automation to scale customer marketing or advocacy operations, plus a clear point of view on where AI is taking the function
- Experience building cross-functional operating models with clear ownership, dependencies, and accountability, and influencing stakeholders without direct authority
- Experience supplying customer proof for earnings, investor, or analyst materials at a public company
- Exceptional storytelling and editorial judgment, with experience making customer voice central to a brand narrative, building awareness and mindshare, and translating complex technology into clear, credible business stories
- Comfort in a fast-moving, technical, AI-driven market
- 5+ years leading teams, including managing managers and teams across regions
- Experience with AI-enabled advocacy or customer evidence platforms
- Experience marketing to both large enterprises and startups, and to technical buyers or developers as well as executive decision makers
- Experience supporting executive communications, keynote development, or large-scale customer events
- 10+ years of B2B marketing experience, including significant leadership of customer marketing, advocacy, or customer-led brand programs at an enterprise software, cloud, data, or developer-focused company
- A track record of building or scaling a customer marketing function through significant growth or change, with quantifiable results
- A recognized presence in the customer marketing community, such as conference speaking, advisory boards, industry awards, published thought leadership, or teaching
- Proven success building customer advocacy and co-marketing programs that recruit and engage a strong, diverse base of customer participants
- Executive presence, with experience engaging C-level customers and changing senior leaders’ minds with data and customer evidence
USD 115,000 - 226,000
jobapplier