Creative Strategy Lead (Performance Marketing)

Join Suno, a company revolutionizing music creation. As the Creative Strategy Lead for Performance Marketing, you'll develop and execute the creative strategy for our paid social campaigns and beyond. You'll lead a team of creative specialists, collaborate with paid media and data science, and drive audience research. This role offers full autonomy to shape our growth strategy and make a significant impact on the music industry.

Own the creative strategy for performance marketing across paid social and beyond, including persona strategy and creative roadmap.

Responsibilities

• Lead a team of creative specialists, collaborating with paid media, data science, and production to build the playbook for growth.
• Drive audience research and competitive intelligence to deepen understanding of target audiences and scale effective strategies.

Requirements

• Relentlessly proactive: you go looking for the audience insight nobody handed you, and you care deeply about the people you're advertising to
• 8+ years in creative strategy, with deep roots in performance marketing
• Experience leading creative strategists and creatives while acting as the bridge between creative and paid media teams
• A sharp, clear communicator who can explain exactly how a strategy is built and why
• A track record of paid social creative strategy that drove subscriptions and conversions (not brand or awareness campaigns), with results you can speak to

Pay

USD 150,000 - 200,000

Benefits

• Experience at large, complex consumer companies with a wide range of audiences, selling everything from low-price subscriptions to higher-ticket plans
• Bonus: YouTube or Google display creative, ASO, or lifecycle marketing experience