First Gen: Category Management Intern

Join our group of around 30 interns and become part of a community where your voice and perspective matter.

About PepsiCo

January/February to July 2027 Pepsi, Lay’s, Quaker, Doritos — hungry for more than just great flavors?

Experience what it’s like to shape the future of iconic brands and step into a workplace where culture, creativity, and collaboration drive everything we do.

Every 6 months, PepsiCo BeNeLux welcomes new talent just like you.

It’s not just on-the-job learning, but a chance to develop both personally and professionally.

you help us understand what’s happening on the shop floor — and why.

Welcome to PepsiCo CAREERS TO SMILE ABOUT At PepsiCo, you’ll discover a place where our mission is to create smiles around the world.

With a portfolio of more than 500 beloved brands including, Gatorade, Lay’s and Quaker, our work touches millions of people every day.

At the heart of the company is a team of thinkers, creators, and problem-solvers who collaborate to innovate and turn ideas into action.

Driven by innovation and a focus on creating joyful moments through food and drinks, our decisions are guided by consumer centricity, creating opportunities for our associates to do meaningful work and make a lasting impact in the communities we serve.

Whatever your role, you’ll be part of a global community that values your ideas and empowers you to make an impact, on your career and on the world around you.

Want more info?

Check out www.pepsico.com!

Responsibilities

• RESPONSIBILITIES During this internship, you’ll get a mix of research, creative thinking, and hands‑on data work.
• Work with Nielsen, YouGov, Albert Heijn & Jumbo data to uncover shopper behavior and market opportunities.
• Analyze customer‑specific data and translate insights into clear recommendations.
• Prepare customer meetings together with Category Managers — you’ll deliver strong analyses and sharp visuals.
• Contribute to (or even lead!) improvement projects that make our processes smarter, faster, or more innovative.

Requirements

• you stay up‑to‑date with developments in the market and within categories.
• Experiment with tools, from advanced Excel features to AI‑powered insights.
• Conduct deep dives into retailers, perform in‑store research, and analyze shopper behavior.
• WHAT WE’RE LOOKING FOR Has a natural curiosity (towards people, behavior, trends… and tools like
• Excel & AI).
• Isn’t scared of data, you enjoy it and want to understand what happens behind the numbers.
• Takes initiative and likes picking up a project independently.
• you present your insights clearly to different teams.
• Works in a structured way but is flexible enough to handle the fast pace of FMCG.
• Is eager to learn within an energetic, commercial, and super fun team.
• Has at least a good basic command of the English language.
• You collaborate closely with Marketing, Sales, and Insights, and you report to the Category Management Lead.
• You are currently studying or have recently graduated (up to a maximum of 3 months after graduation).

Benefits

• Our internship program for (near-)graduates offers meaningful projects, mentorship and plenty of opportunities to grow your skills through hands-on experience.
• YOU CAN EXPECT A supportive team that will encourage your professional growth and development
• An opportunity to be meaningful and impactful within your work and projects A community of interns - offering additional support, the opportunity to build connections, workshops and much more Internship compensation of 550€/month and travel reimbursement Work-from-home toolkit

YOUR

RECRUITMENT JOURNEY Phone screening with one of our recruiters Interview at our office/online Offer: You’re hired!