(EG0075) Senior Adobe Journey Optimizer
nortal
- Latin America
- Remote
- 1+ years
- Posted
This job is closed: the employer no longer lists it.
Skills
Required
- Marketing Automation
- Data Analysis
- Adobe Experience Cloud
- A/B testing
- Optimizer AJO
- managing automated, multichannel campaigns
- journey mapping
- personalization
- customer lifecycle strategies
- Audience Segmentation
- analyzing customer behavior
- Adobe Experience Platform
- AEP
- Adobe Analytics
Preferred
- Adobe
- Adobe Journey Optimizer
- incorporating various touchpoints
- data analytics
- implement targeted campaigns
About nortal
Nortal
Senior Adobe Journey Optimizer autonomy, open communication, and respect for diversity as our core values.
Join us for coffee breaks, tech talks, and after-work gatherings to bond with your
Nortal family and feel part of our vibrant community.
For over 25 years,
we’ve been shaping digital transformation, delivering complex solutions for global enterprises and public sector organizations. Today, we are at the forefront of an AI-driven transformation era, helping organizations turn data into real business expertise with data and AI, we design solutions that create immediate impact wh
Responsibilities
- to join our team.
- champion
- national
- Take
- the
- time
- to
- Spend
- it
- the
- love
- to
- enhance
work-life
- balance.
- As a Senior Adobe Journey Optimizer you will be responsible for leveraging the Adobe Journey Optimizer platform to design, implement, and optimize personalized customer journeys across various channels. This role requires a deep understanding of customer behavior, data analysis, and marketing automation techniques to drive engagement, conversions, and retention.
- Develop and execute personalized customer journeys using Adobe Journey Optimizer, incorporating various touchpoints such as email, SMS, push notifications, and more.
- Collaborate with cross-functional teams including marketing, data analytics, and IT to gather requirements, define audience segments, and implement targeted campaigns.
- Utilize Adobe Experience Cloud tools to analyze customer data, identify insights, and optimize journey performance.
- Implement A/B testing and multivariate experiments to continuously improve campaign effectiveness and conversion rates.
- Monitor key performance metrics and provide regular reports and insights to stakeholders, highlighting successes and opportunities for optimization.
- Stay up-to-date with industry trends, best practices, and platform updates to drive innovation and maximize the impact of Adobe Journey Optimizer.
Requirements
- 1+ year of Adobe Journey Optimizer (AJO):
- Hands-on experience designing, implementing, and optimizing customer journeys.
- 3+ years of Marketing Automation:
- Experience managing automated, multichannel campaigns (email, SMS, push notifications).
- 2+ years of Customer Journey Management:
- Experience with journey mapping, personalization, and customer lifecycle strategies.
- 2+ years of Audience Segmentation & Data Analysis:
- Experience defining target audiences and analyzing customer behavior.
- 1–2+ years of Adobe Experience Cloud:
- Familiarity with Adobe Experience Platform (AEP), Adobe Analytics, or related solutions.
- 2+ years of Campaign Optimization:
- Experience with A/B testing, performance tracking, and conversion optimization.
- 2+ years of Stakeholder Collaboration:
- Experience working with Marketing, Data, and IT teams.
- Global Impact, Local Culture
Benefits
- We believe in a work model focused on impact, providing you with the flexibility to balance your professional success with your personal well-being.
- Join our close-knit LATAM remote team and connect through tech talks, virtual coffee breaks, and team-building activities.
- Our People Care team is here to support you throughout your journey, from wellness check-ins to professional growth.
- Competitive USD salary.
- 100% remote work:
- While you can work from anywhere, you’re always welcome to connect with teammates and grow your network at our coworking spaces across LATAM.
- Paid
- off
- salary.
Focus on your health without
- stress. Take the necessary time to recover and feel better.
- Enjoy an extra day off during your birthday week to celebrate in style with friends and family.
