Senior Producer (Performance)

UKTV Creative is the in-house creative hub, delivering best-in-class content across paid, owned and earned channels. We're redefining what creative means in a fast-evolving, data-driven, platform-native world. We’re here to entertain, engage, and drive results — collaborating across marketing, media, and insight to create content that earns attention and moves audiences.

Reporting to the Head of Creative Operations and Delivery, the Senior Producer leads end-to-end delivery of integrated creative campaigns across digital and performance creative, including social, on-air, and off-air, combining production expertise with strong campaign oversight and stakeholder management. This role ensures creative is delivered on time, on budget, and in line with brand and performance strategies. It plays a key leadership role in managing resources, aligning cross-functional teams, and enabling process excellence to ensure high-impact, efficient creative delivery.

We're looking for a producer with experience in content production, with strong organizational skills, a proactive approach to problem solving and a creative mindset.

Responsibilities

• What we would like you to bring to the role….key experience, knowledge, skills & personal qualities
• Delivering paid social, display, online video and other digital campaigns, with a strong grasp of platform formats, specifications and creative requirements.
• Managing multiple campaigns, variations, formats and deadlines while maintaining quality and accuracy.
• Planning workloads, balancing skills and protecting time for creative development alongside everyday delivery.
• Building clear processes for briefing, feedback, approvals, versioning, quality control and asset delivery.
• Practical experience with templates, asset management systems and appropriate AI or automation tools to reduce repetitive work.
• Manages Marketing’s expectations, explains production processes and constraints where needed, and respectfully challenges unrealistic requests—remaining polite, professional and firm about priorities, timelines and team capacity.
• Working with Creative Head, marketing and media teams to turn performance insights into new briefs, creative iterations and testing priorities.
• Work closely with Creative, Design, Social, and Marketing teams to ensure outputs meet campaign objectives and KPIs.
• Drive clear communication between stakeholders, ensuring buy-in and consistency of messaging across touchpoints.
• Act as a senior contact point for media agencies (e.g. Havas) and media owners (Meta, Amazon, Samsung).
• Manage approvals and sign-offs across internal stakeholders, including Marketing, Legal, Compliance, and Commissioning.
• Ensure digital asset delivery is platform-appropriate (Paid Social, CTV, YouTube, Display, App Stores).
• Feed performance insights from past campaigns into future planning in collaboration with Performance Marketing and Media.
• Support test-and-learn initiatives, automation, and innovation using AI tools and campaign data.
• Operational Excellence.
• Uphold a high standard of process management, tracking, and reporting.
• Create or refine campaign workflows, support the use of SLAs, and oversee delivery compliance.
• Forecast, manage, and reconcile budgets including freelance costs, supplier POs, and contingency planning.
• Can prioritise competing requests and make clear trade-offs around scope, timing and resources.
• Keeps delivery moving when priorities change, without passing unnecessary pressure onto the team.
• Challenges unclear briefs, consolidates feedback and sets realistic expectations.
• Gives clarity, ownership and useful feedback while keeping workloads sustainable.
• Spots bottlenecks early and improves how the department works.
• Manage Digital & Performance campaigns from brief to final delivery.
• Oversee multiple campaigns, formats and variations, ensuring assets are accurate, platform-appropriate and delivered on time, and to a high creative standard.
• Balance priorities and capacity across Performance creative team, protecting time for creative development while keeping day-to-day delivery on track.
• Develop clear processes for briefing, feedback, approvals, versioning, quality control and asset delivery, supported by effective tracking and reporting.
• Coordinating and securing sign-off from various stakeholders for delivery of assets.
• Agree clear briefs, priorities and realistic timelines with Marketing and other stakeholders, explaining production constraints and constructively challenging requests when needed.
• Forecast, track and reconcile costs for Performance Creative.
• Work with creative, performance marketing and media colleagues to turn campaign insights into new briefs, creative iterations and testing priorities.
• Introduce appropriate templates, asset management tools, AI and automation to reduce repetitive tasks and improve delivery efficiency.
• Provide clear direction, helping junior talent grow.

A Digital-first mindset

• Identifying and integrating data and insights to better inform business decisions in your area.
• Encourage a test and learn approach, ensuring your stakeholders can iterate and adapt their work based on results.
• Embrace new ways of working, tools and technologies to improve agility.
• Leaders who embrace ambiguity and change.
• Challenging the status quo, championing a growth mindset and continuous change
• Role-modelling resilience and a growth mindset that recognises the need for ongoing change.
• Having strategies for dealing positively with your own discomfort and emotions

Requirements

• Fast paced working environments and experience and client servicing.
• Familiarity with media agency and platform partner relationships.
• Tools: Adobe Premiere, Monday.com, SAP or equivalent.
• Line management experience; able to coach and grow junior talent.
• Skilled at managing multiple projects, deadlines, and personalities.
• Recognises strong ideas and helps the team retain their effectiveness across multiple versions and formats.
• Understands how creative supports acquisition, conversion and wider business goals.
• What you will get to work on….key outputs and responsibilities of the role

Hybrid-Working

At UKTV, we are working in a hybrid environment with a mixture of home and office working. Getting together in the office as a team and a company gives colleagues an opportunity to build and maintain great relationships, encourages our culture of collaboration and creativity while recognising that colleagues need to have a healthy and happy work-life balance. You’ll agree with your manager the split of time you spend in the office or at home based on the role that you do, how often you come together as a team and your personal preference.

Diversity & Inclusion Commitment

At UKTV, our inclusion vision is to truly represent society in our workforce and on-screen, and create a culture of fairness and respect where we champion difference so that every person feels included and empowered to do their best work. We are committed to ensuring a level playing field at UKTV where all employees and job applicants are given equal opportunity, and that we have diverse voices at the table in everything we do. We welcome applications from everyone and we want UKTV to be a place where you can be your authentic self, give your best and develop your career free from discrimination of any kind.