Marketing Intern

About SW Logistics

With over 120,000 shipments handled for 1,500+ clients, we help businesses move cargo through freight forwarding, warehousing, customs clearance, and cross-border trucking.

We combine personalised service with digital tools, including live quotes, real-time shipment tracking, and warehouse visibility. 📣 About the Internship Help shape how SW Logistics reaches customers and builds its brand.

Responsibilities

• You’ll contribute to marketing strategy, own assigned projects from idea to execution, and use data to recommend what we should do next.
• With guidance from the team, you’ll gain experience setting objectives, testing ideas, and measuring results.
• No prior logistics experience is required. 💼 What You’ll Do Marketing Strategy & Planning: Research our audiences, competitors, and industry trends to identify opportunities.
• Propose campaign ideas, recommend channels, and define objectives and success metrics with the team.
• Create on-brand content that informs and inspires, such as slides, case studies, videos and more.
• Develop materials that strengthen customer conversations, including top-to-top customer meetings • Produce engaging videos from storyboarding and filming through to final edit
• Take assigned campaigns from concept to launch—coordinating content, visuals, timelines, and publishing across LinkedIn, email, and our website.
• Review results and recommend next steps.
• Analyse website traffic, visitor behaviour, and top-of-funnel performance using Google Analytics.
• Identify opportunities and test improvements to SEO, content, and landing pages and brainstorm ways to optimise marketing lead qualification strategies to attract relevant visitors and generate enquiries.
• Work with the sales team to understand what makes a relevant lead.
• Propose improvements to enquiry forms, messaging, and qualification criteria, and assess how these affect enquiry quality and follow-up.
• Own assigned event workstreams, including communications, materials, and logistics.
• Help define event objectives and coordinate follow-ups that turn attendee interest into customer conversations.

Requirements

• Boon Lay, Singapore Type: Full-time Internship (6 Months) Allowance: SGD 800–1,100/month 🌏 About SW Logistics SW Logistics is a Singapore-based freight forwarder specialising in sea and air freight across Intra-Asia and Middle East trade lanes.
• Develop presentations, brochures, and other assets, taking responsibility for brand consistency, accuracy, and keeping materials up to date.
• 👀 Who We’re Looking For Polytechnic or University students in Marketing, Business, Communications, or related fields; final-year students preferred .
• Interested in both the creative and strategic sides of marketing, with clear writing and basic design skills.
• Curious about customer behaviour and comfortable using data to form recommendations.
• Proactive and organised, with the initiative to propose ideas, manage timelines, and follow through on assigned projects.
• Comfortable using Google Docs and Slides; familiarity with Canva, CapCut, Claude design, Google Analytics, and social media platforms (Linkedin) is a plus.
• Able to commit to a 6-month full-time internship . ✨ What You’ll Gain Ownership of meaningful marketing projects, supported by regular guidance and feedback.
• Experience translating business priorities into marketing plans and measurable outcomes.
• Practical skills in content strategy, campaign execution, website analytics, lead qualification, and event coordination.
• A portfolio showcasing your ideas, execution, and results.