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Advertising Sales Representative

wdef

Advertising Sales Executive

Are you ready to build a career in media and marketing? WDEF-TV, the CBS affiliate in Chattanooga, is looking for a driven and enthusiastic Advertising Sales Executive to join our growing team. In this role, you’ll help local businesses share their stories through powerful advertising solutions — from CBS broadcast television and streaming to digital marketing under the ChartLocal umbrella.

We take a client-first, consultative approach meaning you’ll work closely with small to mid-sized local businesses to understand their goals and create custom strategies that deliver results. If you’re a great communicator, love learning, and thrive in a fast-paced environment, this could be the perfect fit for you.

About wdef

  • WDEF-TV has been a trusted voice in the Tennessee Valley for over 75 years.
  • As the CBS affiliate serving the Chattanooga market, WDEF is home to award-winning local news, sports, and community programming.
  • Our team is passionate about delivering meaningful content and innovative advertising solutions that connect local businesses to local audiences.

Responsibilities

  • Partner with local business owners to develop and present customized marketing campaigns across TV,, mobile apps, and digital platforms.
  • Build strong, long-term relationships by understanding client needs and helping them reach their target audiences effectively.
  • Service and grow an existing list of clients while prospecting for new business opportunities.
  • Coordinate commercial production and ensure advertising campaigns run smoothly and accurately.
  • Collaborate with internal teams on campaign strategy, scheduling, and performance tracking.
  • Stay informed on local market trends, consumer insights, and emerging advertising tools.
  • Represent WDEF at community and station-sponsored events to strengthen client and brand connections.

Requirements

  • Strong communication, presentation, and organizational skills.
  • A self-starter with curiosity and confidence to learn new things quickly.
  • Comfortable meeting with business owners, listening to their needs, and crafting creative solutions.
  • Ability to manage multiple projects and deadlines in a fast-paced environment.
  • A valid driver’s license and reliable transportation.
  • Basic computer skills (Microsoft Office, email, etc.) experience with CRM systems is a plus, but we’ll train you!

Preferred

  • Hands-on training in both traditional and digital advertising.

Benefits

  • A supportive sales team that values collaboration, creativity, and growth.
  • Uncapped earning potential with base pay plus commission.
  • The opportunity to make a real impact by helping local businesses and our community grow.

Why You’ll Love Working Here

The chance to represent one of Chattanooga’s most trusted local media brands, WDEF-TV / CBS 12

About WDEF-TV / CBS Chattanooga

Together with ChartLocal, our full-service digital marketing division, we offer the best of both worlds — traditional broadcast reach and cutting-edge digital strategies that drive measurable results. Send resume to WDEF-TV, Human Resources Department, 3300 Broad Street, Chattanooga, TN 37408 or e-mail to [email protected]. EOE M/F/D/V Background/Drug Screening. No phone calls please.