Senior Product Manager (Programmatic Exchange)

Verve, a leading location-based marketing platform, as a Senior Product Manager. In this role, you will own key commercial and technical areas of Verve's core programmatic Marketplace, leading cross-functional product execution and driving measurable improvements in marketplace performance, publisher yield, and DSP spend. You will prioritize product backlogs, partner with various teams to align product priorities with business goals, and monitor exchange KPIs to identify revenue challenges and growth opportunities.

Responsibilities

• This position offers unlimited PTO, a comprehensive benefits package, and opportunities for development and career growth.
• Lead cross-functional product execution to drive measurable improvements in marketplace performance, publisher yield, and DSP spend.
• Own feature discovery, product requirements, user stories, and clearly defined acceptance criteria, and prioritize product backlogs based on revenue impact.
• Monitor exchange KPIs to identify revenue challenges, feature issues, and new growth opportunities, and drive improvements across core exchange capabilities.

Requirements

Excellent written and verbal communication skills in English

• Ability to work closely with Engineering teams on technical products, platform capabilities, and integrations
• 2+ years (Product Manager) or 4+ years (Senior Product Manager) of hands-on product management experience in programmatic advertising, including SSPs, Ad Exchanges, DSPs, or Ad Servers
• Experience with structured prioritization frameworks (e.g., RICE) and Agile development methodologies
• Strong analytical skills and the ability to translate marketplace performance metrics into product improvements

Preferred

• Experience with mobile app monetization, advertising SDKs, CTV, video or web advertising technologies, or publisher integrations is a plus
• Strong understanding of OpenRTB protocols, RTB auction mechanics, supply chain transparency, and digital advertising formats
• Experience working with programmatic exchanges and a solid understanding of the supply side of the advertising ecosystem