Brand Copy Manager (4–5 Month Contract)

Join Bobbie, a mission-driven company focused on providing the best infant formula. As a Brand Copy Manager, you'll lead messaging strategy, maintain brand voice consistency, and collaborate cross-functionally. This is a 4-5 month contract role with the possibility of extension. Enjoy generous time off, parental leave, summer Fridays, and more.

The ideal candidate has the strategic mind of a messaging architect and the hands-on ability to execute across platforms—particularly video scripting (oh, lots of it)

About Bobbie

A collaborator and communicator who thrives in a fast-paced, cross-functional environment and can seamlessly work with art directors, marketers, and leadership

Do you live for a tagline? Agonize over the perfect ad script? Do oxford commas give you a little thrill? Bobbie is looking for a Brand Copy Manager to develop, own, and hone a differentiated brand voice across every touchpoint

Are obsessed with words, character creation, and the power of storytelling

Get excited about crafting a compelling brand narrative and editing clear messaging sources of truth

Love working across creative and marketing teams to ensure Bobbie's voice is distinct, consistent, and evolving in all the right ways

Responsibilities

• Lead the development and execution of Bobbie's brand voice across all channels, ensuring consistency and adaptability for different audiences.
• Manage and evolve the brand style guide, voice guidelines, and messaging sources of truth to ensure alignment across the entire business.
• Collaborate with cross-functional teams to align messaging with overall business and brand strategy, keeping key stakeholders informed and aligned on messaging priorities.
• Experience building and managing a brand style guide and leading messaging consistency across a company
• A portfolio of compelling brand, product, or social campaigns you concepted and wrote end to end—including video scripts—that demonstrates an ability to distill complex ideas into digestible, memorable narratives

Requirements

• Skilled editing chops, an impeccable eye for detail, and an ability to elevate the work of other writers
• A self-starter who takes ownership of projects, sees around corners, and is always thinking about how to make messaging sharper, smarter, and more compelling
• 10+ years of experience in brand copywriting (CPG, eCommerce, and startup experience preferred)
• Thrive on writing as much as you do on editing