jobapplier

Growth Lead

Reelevant

Skills

Required

  • French
  • generating pipeline

Preferred

  • Autonomous
  • scrappy
  • Martech / personalization / CRM-adjacent
  • RevOps

Reelevant, a fast-growing B2B SaaS company, as a Growth Lead. In this role, you will own the marketing-sourced and marketing-influenced pipeline for France and the US. You will lead a team of marketers, report directly to the CEO, and work closely with the VP of Sales and Head of Brand.

Responsibilities

  • Your core responsibilities will include turning events into pipeline, leveling up outbound marketing, reporting and funnel hygiene, strategy and experimentation, supporting the US launch, and narrative and content integration.
  • The ideal candidate will have 5-8 years of experience in B2B SaaS demand generation, event-to-pipeline experience, and be bilingual in French and English.
  • Responsable de la génération de pipeline marketing pour la France et les États-Unis, en transformant les événements, les sorties et le contenu en opportunités qualifiées.
  • Diriger une équipe de marketing, y compris un PMM senior et un responsable marketing, et rendre compte directement au PDG.
  • Développer et exécuter des stratégies de génération de demande, y compris l'optimisation des événements et des campagnes de prospection.

Must-have profile

  • 5–8 years in B2B SaaS demand generation / growth, with real ownership of (or major contribution to) a pipeline number.
  • Event-to-pipeline / field marketing experience.
  • ABM / outbound enablement: built target lists, sequences, and sales–marketing alignment.
  • Hands-on HubSpot (workflows, reporting); comfortable with Salesforce as system of record.

Requirements

  • Track record generating pipeline in a low-inbound, sales-led environment. Not someone whose results depended on search volume or big ad budgets.
  • Bilingual: native-level French + fully fluent professional English.

Preferred

  • Autonomous and scrappy — thrives with no manager above and limited resources.
  • Strong writer - can produce sales-grade content, ideally in both languages.
  • Martech / personalization / CRM-adjacent category experience (sells to marketing buyers — same as Reelevant's ICP).
  • US market exposure or network.
  • Paid-media literacy (enough to judge when to scale or kill, given the LinkedIn experience).
  • Light RevOps fluency (to collaborate well with whoever fixes the stack).