Growth Marketing Lead (Programmatic & Video)

Join Brex as a Growth Marketing Lead, where you will own the strategy, investment, and performance across various digital channels. You will evolve Brex's media operating model, build integrated audience strategies, and shape the future of the portfolio by identifying emerging channels and technologies. This role requires a deep knowledge of the programmatic ecosystem, strong creative judgment, and experience in full-funnel B2B marketing.

Responsibilities

• Responsable de la stratégie, de l'investissement et de la performance des canaux numériques.
• Évolution du modèle opérationnel des médias de Brex et gestion des partenaires.
• Construction de stratégies d'audience intégrées en utilisant des données de première partie.
• Demonstrated experience owning a multi-channel media portfolio and significant budgets, including investment planning, forecasting, optimization, and scaling decisions
• Strong creative judgment and experience partnering with Brand and Creative teams on video, display, and performance creative strategy and testing
• Strong understanding of full-funnel B2B marketing and experience connecting awareness and consideration investments to downstream business outcomes
• Excellent communicator with demonstrated ability to influence senior stakeholders, lead complex cross-functional initiatives, and mentor other marketers

Requirements

• Deep knowledge of the programmatic ecosystem and major DSPs (e.g., DV360, The Trade Desk, or similar), including bidding, inventory, audience strategy, brand safety, and vendor management
• Demonstrated ability to build audience architectures using first-party, contextual, intent, modeled, and third-party data
• Highly autonomous, strategic, and comfortable building new capabilities and operating models in a fast-moving environment
• Advanced fluency in measurement, attribution, and incrementality, including experimentation design, lift studies, holdouts/geo tests
• 7+ years of hands-on experience in growth or performance marketing, with deep expertise in programmatic media and video/CTV advertising
• Experience in fin-tech marketing or marketing to finance professionals
• Familiarity with product-led growth or hybrid demand models
• Experience evolving media operating models and building greater in-house programmatic, video, or CTV capabilities

Pay

USD 167,240 - 209,050