Performance Marketing Manager
- New York, United States
- Mid Level
- 3+ years
- Posted
Skills
Required
- tracking
- owned numbers
- designing experiments
- incrementality testing
- randomized controlled tests RCTs
Preferred
- workflows
Join Ramp, a fast-growing fintech company, as a Performance Marketing Manager. In this high-autonomy role, you will own paid acquisition on various platforms, evaluate channel opportunities, design tests, launch campaigns, and analyze full-funnel performance. You will work closely with cross-functional partners and use AI to enhance your marketing efforts. The position offers comprehensive benefits, including medical, dental, and vision insurance, a 401(k) with employer match, unlimited PTO, and more.
Responsibilities
- Posséder et gérer l'acquisition payante sur des plateformes telles que YouTube, ChatGPT, X, Rideshare et Reddit, et identifier de nouveaux canaux d'acquisition.
- Évaluer les opportunités de canal, concevoir des tests, lancer des campagnes et analyser la performance à travers l'ensemble du tunnel de conversion.
- Collaborer avec les équipes de croissance, de création, de données et de finance pour mettre en œuvre des stratégies de marketing performantes.
- Strong analytical judgment. You can define success metrics, diagnose and isolate performance issues, and make decisions with imperfect information
- You've built AI workflows, automations, or agents to improve marketing execution and you have good judgment about where AI accelerates the work and where human review is necessary
Requirements
- You move projects from ambiguity to a clear outcome with limited direction and you're detail-oriented in campaign setup, tracking, and measurement
- 3+ years in a performance / quantitative marketing, growth, or comparable decision-science role, where you’ve owned numbers and shaped meaningful outcomes
- You enjoy designing experiments and translating results into a clear call on what to fund, scale, or kill
- Familiarity with attribution, incrementality testing, randomized controlled tests (RCTs), MMM, and marketing measurement
Preferred
- Experience bringing an experimental channel into a scaled program
- B2B experience
Pay
USD 112,000 - 154,000
