Senior CRM Lifecycle + Journeys Manager
- Madrid, Spain
- Senior Level
- 6+ years
- Posted
Skills
Required
- SQL
- Triggered
- Iterable
- UK/EU privacy law
- flow logic
- QA
- lifecycle/CRM marketing
- DTC / ecommerce
- Braze
- Looker / Lookr / BigQuery
Preferred
- CDP
- mParticle
- Hightouch
- Census
Join Quince as a Senior CRM Lifecycle + Journeys Manager, where you will own every triggered flow in the customer journey across email, SMS, push, and in-app for the UK, Germany, and France. This is a builder role that requires hands-on experience with Iterable or a comparable ESP, a strong understanding of UK/EU privacy laws, and proficiency in SQL. You will work closely with cross-functional teams and be responsible for building, launching, and owning every triggered lifecycle flow for each market.
About Quince
GBP 80,000 - 90,000
Responsibilities
- Construire, lancer et posséder chaque flux de cycle de vie déclenché pour le Royaume-Uni, l'Allemagne et la France, y compris les séries de bienvenue, les abandons de navigation, les abandons de panier, etc.
- Collaborer avec l'équipe MarTech pour expédier des agents d'IA et des outils qui facilitent la construction de flux, la rédaction, la segmentation et l'assurance qualité.
- Travailler en partenariat avec l'équipe des données pour exécuter la feuille de route de test des flux déclenchés avec une conception statistiquement solide.
Requirements
- This role is for you if you like building things, you can hold a roadmap in one hand and a SQL query in the other, and you have an opinion on how AI changes lifecycle work over the next 18 months
- Has built or deployed AI agents or LLM workflows in a marketing context (copy, segmentation, flow logic, QA). If you have not shipped one yet, you can describe the one you would ship in your first 90 days here
- 6+ years lifecycle/CRM marketing in DTC or ecommerce, including at least 3 years owning automated/triggered flows end to end (not campaign/blast)
- Detail-oriented. Triggered flows live or die on edge cases (locale, currency, time zone, opt-in state, suppression rules)
- Hands-on with Iterable (preferred), or comparable ESP (Braze, Klaviyo, SFMC). Must have built flows in the tool, not just briefed them
- Strong cross-functional operator. Will work daily with creative, brand, data science, tech, and US CRM counterparts
- A/B testing rigour. Knows what statistical significance means and where it breaks in lifecycle (sample size, primary metric selection, novelty effects)
- Working knowledge of UK/EU privacy law (GDPR, PECR) and consent management. Understands what changes operationally when fingerprinting is restricted
- SQL proficient. Can self-serve in Looker, Lookr, or BigQuery without waiting for an analyst
- Multi-market lifecycle experience (UK + DE or FR), fashion or home goods background, app-native lifecycle experience, fluency in DE or FR
Preferred
- Hands-on with a CDP: Segment, mParticle, Hightouch, Census, or similar. Must understand identity resolution and data hygiene
