UGC Creative Lead (Contractor)

Join Picsart as a UGC Creative Lead (Contractor) and take charge of shaping the creative direction for thousands of creators across our partner agencies. In this role, you will decide on the concepts, hooks, angles, scripts, and briefs that creators will use to promote Picsart's AI tools. You will also test and analyze the effectiveness of different creative approaches, work directly with creators and editors to turn concepts into posts, and identify what converts viewers into paying users. This is a full-time contractor position for a duration of 12 months.

Clear writing. A brief a creator can follow, and a short update an executive can read

About Picsart

Creator networks you've directed. How many creators, what you taught them, what came out of it

Responsibilities

• Decidir qué contenido crean los creadores, incluyendo conceptos, ganchos y guiones.
• Escribir briefs claros y directos que los creadores puedan seguir, y proporcionar ejemplos en las herramientas de Picsart.
• Probar la creatividad, comparando diferentes ganchos y formatos, y utilizar los resultados para tomar decisiones informadas.
• A portfolio, not a résumé: social accounts you've grown. Your own or a client's. Send the links and tell us what the numbers did while you ran them
• Content you made yourself. Rough cuts, scripts, hooks, examples, not just feedback on other people's work
• Real use of AI creation tools. You've made things with them, not just read about them
• Creative testing. You've run hook against hook, format against format, and let the results decide

Requirements

• Comment-to-DM and link funnels. You've set them up, watched them break, and fixed them
• Great communication skills in English. Any other languages are a plus
• Short-form content that worked in more than one market or language. You know which hooks travelled and which ones didn't