Senior Delegate Sales Executive

Join UNLEASH, a leading global HR and workforce technology event. As a Senior Delegate Sales Executive, you will be responsible for identifying the market, building and progressing your own pipeline, closing individual and group attendance, and developing accounts that return. This is a full cycle role with a proven opportunity for success. You will create, progress, and convert a high-quality North American delegate pipeline for UNLEASH 2027 in Miami, and represent UNLEASH professionally in customer conversations and onsite at events.

Responsibilities

• Identifying and prioritizing target accounts across North America, building and progressing a pipeline of potential clients, and closing individual and group attendance.
• Utilizing various sources, including CRM history, marketing leads, LinkedIn, and personal research, to reactivate previous attendees and add new prospects.
• Maintaining a qualified pipeline and credible forecast, keeping HubSpot current with recorded outcomes, and sharing insights with the marketing and content teams.
• Proof that you can create your own opportunities through outbound prospecting rather than rely on a queue of warm leads
• A quantified record of meeting or exceeding an individual B2B sales target. Be ready to explain the target, your result and your personal contribution
• Confidence engaging senior decision makers by phone, email, LinkedIn and video, with strong discovery, objection handling and closing skills
• Disciplined CRM use to prioritise work, maintain next steps, manage a cadence and produce a forecast others can trust
• Resilience, accountability and coachability. You respond to evidence, maintain standards and recover quickly when an approach does not work

Requirements

• The organisation to work a North American customer day from the UK or Europe and the flexibility to travel internationally for key events
• Commercial curiosity and the ability to learn a market and proposition quickly, understand why a customer should care and adapt your message
• Evidence of growing an account through additional buyers, team packages, repeat business, cross sell or a larger commitment
• You like a clear number, a visible standard and the freedom to decide how best to win within it
• You can sustain high quality activity without confusing busyness with progress
• What we do not require: A particular degree, a fixed number of years in delegate sales or a stereotypical sales personality
• Strong candidates may come from B2B media or subscriptions, business intelligence, executive education, memberships, recruitment, professional services, SaaS or another target driven environment with meaningful outbound selling
• What we require: Clear evidence that you can prospect, qualify, create urgency, close and manage the work with discipline
• This role is unlikely to suit you if you depend on inbound leads, avoid the phone, treat CRM discipline as administration, prioritise easy registrations over the right buyers or want results judged without reference to the work that created them
• You enjoy learning what matters to senior customers and making a precise case for action

Preferred

• Direct delegate or conference sales experience is useful, but it is not the only route

Benefits

• You share what works, accept direct coaching and want your performance to be measurable