First Sales Representative - Netherlands

Join Orus, a fast-growing startup in the insurance industry, as the first Sales Representative in the Netherlands. In this role, you will build the Dutch sales motion, convert inbound leads into customers, and structure for scale. You will have a significant impact on the company's growth in the Dutch market and have the opportunity to evolve into the Head of Sales Netherlands.

As part of onboarding, you’ll be supported in obtaining the required Dutch sales certification (Wft), a standard step for commercial roles in this market.

About Orus

You are comfortable building things from scratch

• The Netherlands becomes one of Orus’ fastest-growing new markets
• You’ve signed a strong base of flagship clients and built a solid pipeline

Responsibilities

• Bouwen van de verkoopstrategie voor de Nederlandse markt, inclusief het aanpassen van pitches en verkoopbenaderingen.
• Omzetten van inkomende leads naar klanten, van begin tot eind, en het sluiten van deals met enthousiasme.
• Structureren van het verkoopproces voor schaalvergroting, inclusief het beheren van de pijplijn en het identificeren van verbeterpunten.

Requirements

• 1 to 4 years of experience in sales B2B ideally in a high-growth startup environment
• You’ve already sold a product that requires explanation, trust, or structuring (SaaS, fintech, insurance, services…)
• You think beyond closing: you care about how sales should scale
• You connect with Orus’ mission of simplifying insurance for professionals
• You are fluent in English & Dutch
• A clear, repeatable Dutch sales playbook is in place

Preferred

• The first sales hires are onboarded and ramping successfully

Benefits

You are hands-on, structured, and proactive

• 🏆 What Success Looks Like (12–24 Months)
• You naturally evolve into Head of Sales Netherlands as the team scales
• First commercial hire in the Netherlands, with real impact from day one
• True builder role: sign the first clients and shape the sales engine

Strong autonomy with direct exposure to leadership

• Backed by a proven model (France, Spain) and strong financial support
• Clear path to Head of Sales Netherlands as the team scales