User Acquisition Manager (PPC)

Join as a User Acquisition Manager (PPC) and take ownership of paid acquisition performance across Asia and Australia.

About Capital.com

You understand compliance-driven creative constraints, deposit-based KPIs, and CFD/trading audience behaviour — this is not transferable from a generic e-commerce or app-growth background without a steep ramp-up - Paid social platform experience (Meta, TikTok, Snapchat Ads Manager) is a strong bonus, not a requirement - Fluent written and verbal English; additional Asia-region language skills (Mandarin, Vietnamese, Bahasa) are a plus but not required

Responsibilities

• This hands-on role involves managing live campaigns directly, optimizing Google Ads, and extending into paid social where capacity allows.
• You will be responsible for budget pacing, delivering against regional KPI targets, running A/B tests, and localizing campaign strategy.
• Additionally, you will partner with regional marketing and compliance stakeholders, liaise with account teams, and maintain a weekly reporting cadence.
• Benefits include private health insurance, the option to work abroad, volunteering days, hybrid working, referral bonuses, exciting social events, development and training support, and performance-based bonuses. - Gérer et optimiser les campagnes Google Ads (Search, PMax, UAC, Display, YouTube) sur les marchés d'Asie et d'Australie, en se concentrant sur la performance et l'efficacité du budget. - Exécuter des tests A/B structurés sur la créativité, la stratégie d'enchères et le ciblage d'audience, et rendre compte des résultats avec des preuves claires avant/après. - Collaborer avec les parties prenantes régionales en matière de marketing et de conformité pour obtenir l'approbation créative et le calendrier de mise sur le marché. - Experience working within a regulated advertising environment (financial promotions rules, regional ad standards bodies) is a plus; willingness to learn the company's compliance doctrine is a requirement - Comfort operating across multiple markets and currencies simultaneously; prior exposure to APAC or ANZ paid media specifically is a strong plus - Working knowledge of mobile attribution constraints (iOS ATT/SKAD, modelled vs deterministic conversion data) - Direct, deep platform experience in Google Ads (Search, PMax, UAC) — this is the core requirement - Analytical fluency: able to read a performance dashboard and turn it into a budget or bidding decision without hand-holding - 3+ years of hands-on PPC management, with fintech, trading, or regulated financial services experience required.