Performance Marketing Manager
- Somerville, United States
- Mid Level
- Posted
Join our team as a Performance Marketing Manager, where you will be responsible for driving our global paid acquisition strategies. You will manage paid media in the Google ecosystem, optimize campaigns, and allocate spend across markets and channels. This is an individual contributor role that requires strong analytical skills and a track record of measurable results in performance marketing.
Even if you don't check every box, but see yourself contributing, please apply
Responsibilities
- Gérer et optimiser les campagnes publicitaires payantes dans l'écosystème Google (Search, Shopping, YouTube, Display).
- Assumer la responsabilité des budgets et des prévisions des canaux; gérer le coût d'acquisition client (CAC), le retour sur les dépenses publicitaires (ROAS) et les objectifs d'efficacité.
- Travailler avec l'équipe d'analyse sur la mesure, l'incrémentalité et l'attribution, et transformer les résultats en actions.
- Solid grasp of attribution, experimentation, and conversion optimization
- Use AI tools fluently in your daily work, held to the same quality bar as your own
Requirements
- This is an IC role for someone who's equal parts strategic and operational, and who lets data drive the decisions
- Thrive in fast-moving, ambiguous environments with a high degree of ownership
- Strong analytical chops—you use data to decide, measure, and prioritize
- 3+ years in performance/growth marketing with a track record of measurable results managing large budgets
- Deep hands-on experience managing paid media budgets in Google shopping Ads
- Comfort building forecasts, managing budgets, and explaining business impact to senior stakeholders
Pay
USD 100,000 - 160,000
