Marketing Intelligence & Analytics Manager
- San Mateo, United States
- Mid Level
- 5+ years
- Posted
Skills
Required
- analytics
- marketing analytics
- ETL
- marketing operations
- data/schema ownership
- SQL
- data modeling
- data pipeline concepts
- BigQuery
- Google Analytics
- Marketo
- Looker Studio / Tableau
Join Shield AI as a Marketing Intelligence & Analytics Manager. In this role, you will own the data and analytics strategy for the Marketing organization, working closely with Marketing leadership and cross-functional partners. You will define how marketing data is structured, reported, and used to inform decisions. The ideal candidate will have a strategic mindset, hands-on technical fluency, and experience in marketing analytics or operations.
Responsibilities
- Definir y estructurar los requisitos de datos y reportes de marketing, y colaborar con las partes interesadas para traducir preguntas comerciales en especificaciones claras.
- Diseñar cómo se estructuran, almacenan y gobiernan los datos de marketing, y trabajar en estrecha colaboración con MarTech, ingeniería de datos y contratistas.
- Liderar análisis de rendimiento multifuncionales a nivel de CMO, sintetizando datos de diferentes canales y funciones en una visión clara de lo que sucedió.
Requirements
- 5-8 years of experience in marketing analytics, marketing operations, strategy consulting, or a similar role, with a track record spanning both strategic analysis and data/schema ownership
- Demonstrated experience defining data and reporting requirements with stakeholders and designing how that data should be structured and stored
- Experience owning executive-level, cross-functional performance analysis, synthesizing data across channels into a strategic narrative for senior leadership
- Hands-on technical fluency, including SQL, data modeling, and enough understanding of ETL and data pipeline concepts to partner effectively with engineers and MarTech on build decisions
- Strong storytelling and executive communication skills, with the ability to translate complex data into clear, C-suite-ready narratives
- Experience with analytics tools such as Google BigQuery, Google Analytics, Marketo, Looker Studio / Tableau, and Salesforce
- Highly proactive and self-starting, able to operate with a high degree of ownership and autonomy
- Strong project management skills, with a demonstrated ability to drive cross-functional initiatives from planning through execution
- Direct experience building or maintaining ETL pipelines, data models, or analytics infrastructure
- Familiarity with marketing funnel measurement and attribution models
- Fluent in AI/automation tools to improve analytics, reporting, or marketing workflows
Pay
USD 150,000 - 230,000
