jobapplier

CRM Manager

Mindly

Skills

Required

  • Email Marketing
  • in‑app messaging
  • Customer.io
  • MailChimp

Preferred

  • CRM
  • Email
  • define targeting rules
  • automated, trigger‑based journeys
  • CTR

We are looking for a CRM Manager to join our team and take full ownership of building and scaling the CRM function at Mindly.

About Mindly

About Mindly

Mindly is an international product company — a marketplace for psychologists and their clients. We have over

1,000,000 clients in more than 40 countries worldwide, with a primary focus on Tier-1 markets. Mindly is one of the fastest-growing companies in the HealthTech sector globally. Our goal is to help people live healthy, happy, and fulfilling lives. We are growing extremely fast and are already profitable! This puts our company in the top 1% of the fastest-growing profitable tech companies in the world

! You can read more about us in this article

Responsibilities

fast-growing, #1 product in its niche

  • You’ll build and own the entire CRM function at Mindly from the ground up You’ll have a high level of freedom and ownership over your domain
  • Design, launch, and continuously optimize user communications across Email, Push, and
  • In‑App messages
  • Run
  • daily performance analysis
  • of CRM campaigns, communications, and promo mechanics, turning insights into clear hypotheses and experiments for improvement Own audience segmentation end‑to‑end: define targeting rules, build segments, and implement them in automated, trigger‑based journeys Monitor and improve core delivery and engagement metrics (Open Rate, CTR, Delivery Rate, Unsubscribe/Spam Rate), ensuring consistently high‑quality reach
  • Plan, execute, and analyze

A/B tests

  • with a strong focus on business outcomes (Conversion, LTV, Retention, Churn, etc.)
  • closely with product team to ensure CRM touchpoints form a cohesive, consistent user experience across the product
  • treat others the way you want to be treated

Requirements

  • 2+ years
  • of hands‑on experience in Email Marketing, push notifications, and in‑app messaging as core user communication channels in a product‑led environment
  • Practical experience with ESP tools such as Customer.io
  • Iterable, eSputnik, MailChimp, or others
  • A proactive mindset and a high level of autonomy

Benefits

How do we take care of our team?

  • We provide a therapy budget for sessions with any of our psychologists, along with 20 days of paid vacation and unlimited sick leaves 🙂.
  • A fast-growing product company where you are a true part of our success

How do we work?

We work remotely, but ideally, you are located in the CET or EET time zone

A strong team of

A-players

Screening interview

  • Hiring Manager interview
  • Test task
  • Final interview with the CEO

Honesty and openness

always speak the truth, no matter how hard it is