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Marketing Intern, US Market (Based in HK)

CASETiFY

This job is closed: the employer no longer lists it.

Responsibilities

  • Spot marketing trends and cultural moments, and help create marketing materials that represent the brand well.
  • Research new talent, trends, and content formats across TikTok, Instagram, YouTube, Substack, Podcasts, etc., and bring creative ideas to the team.
  • Assist in influencer gifting: outreach, product selection, placing orders, shipping updates, follow-up, and tracking.
  • Quality Assurance on US site prior to launches: links, promo codes, pricing, and UTMs.

Requirements

  • A recent graduate of a Bachelor's program in Marketing, Communications, Business, or a related field.
  • Plugged into American internet culture, creators, and trends, with a strong eye for what makes content work.
  • Strong writer with a feel for brand voice.
  • Detail-oriented and organized.

Purpose of Position

We are seeking a detail-oriented, well-organized, and proactive

Marketing Intern to support our US Marketing team. As our US Marketing Intern, you'll support the team across brand campaigns, content, influencer marketing, CRM, and campaign operations. It's a broad role with real ownership. You'll help launch campaigns in the US market, find the creators and trends that shape our brand, and learn how a global brand runs.

Job Description

A) Brand Campaigns & Local Marketing

  • Help come up with ideas for and carry out local US marketing projects that support the launch of branding campaigns.
  • Write, adapt, and localize creative copy from global HQ for US audiences across social, email, and website channels to build strong, engaging brand awareness.

B) Influencer & Community

Research creators and build the influencer database to grow the CASETiFY community in the US.

C) CRM & Web

Support US-specific email marketing and SMS campaign builds.

What You'll Learn

  • How global brand campaigns are localized and launched in the US market.
  • How influencer and community programs are built, run, and measured.
  • The fundamentals of CRM and lifecycle marketing.
  • How to turn campaign data into insights and recommendations.

Requirement

Proactive and curious.