PR Associate

Location: Delhi, India, New Delhi, Delhi, India, Mumbai, Maharashtra, India
Job Type: Full-time

Responsibilities

● Assist in developing press releases, media pitches, PR plans, newsletters, and other communication materials.
● Build and maintain relationships with media professionals, journalists, and influencers.
● Support the execution of PR campaigns, media outreach, and brand communication initiatives.
● Coordinate and assist with promotional events such as press conferences, product launches, store openings, exhibitions, and media interactions.
● Research industry trends, media opportunities, and competitor activities to support PR strategies.
● Track, monitor, and compile media coverage reports and campaign performance reports.
● Coordinate with internal teams and clients to ensure timely execution of PR activities.
● Support influencer outreach and campaign execution across various social media platforms.
● Assist in preparing client presentations, meeting notes, and monthly reporting documents.
● Stay updated with current media, communication, and social media trends.

● 1–4 years of relevant experience in Public Relations, Communications, or Corporate Communications.
● Strong written and verbal communication skills with excellent command of English.
● Ability to manage multiple tasks and work in a fast-paced environment.
● Proficient in Microsoft Office (PowerPoint, Excel, Word) and Google Workspace.

● Agency experience is preferred.
● Experience or interest in handling Fashion, Lifestyle, & Hospitality brands is an advantage.
● Good understanding of media relations and the PR ecosystem.
● Basic knowledge of influencer marketing and digital media.
● Strong organizational and time-management skills.
● A proactive attitude, willingness to learn, and strong interpersonal skills.

PR, Public Relations

fashion, lifestyle, Corporate Recruiting

[Apply at Weekday AI](https://apply.workable.com/weekday-1/j/08DC5EFD00/apply)