jobapplier

WPN Retail Relationship Dev Specialist

Hasbro

Responsibilities

WPN Partner Onboarding & Retailer Support

  • Lead the end-to-end onboarding process for new WPN retail partners across all seven markets
  • Serve as the primary point of contact for existing WPN retailers, handling critical issues, product support queries, and account management
  • Maintain accurate records of retailer status, tier, and engagement across the region

Wizards Play Network Development

  • Develop and carry out Wizards Play Network growth plans, to drive store growth and develop the Southeast Asia region.
  • Identify and prioritize new partner opportunities based on local market potential to help expand play and commercial availability across the region.
  • Support in-store and community play programs to drive product velocity through the retail channel
  • Track and report on regional Wizards Play Network metrics

Regional & Cross-Functional Coordination

  • Coordinate with the wider APAC team to ensure consistent regional strategy and shared findings
  • Liaise with global WPN, marketing, and product teams on regional programs, launches, and promotional calendars
  • Provide market intelligence and on-the-ground insight to inform APAC-wide planning and headcount/coverage decisions
  • Travel regularly within the region to visit retail partners, attend/support events, and assess market conditions directly
  • Represent the company behind Magic: The Gathering and Dungeons & Dragons at regional trade shows, conventions, and retailer events as required

What You’ll Do

Travel & Market Presence

What You’ll Bring

  • Experience in retail development, channel sales, account management, or distributor/partner management, ideally within gaming, hobby, toy, or FMCG retail
  • Proven track record to manage a multi-market or multi-country portfolio independently
  • Familiarity with the tabletop gaming, trading card game (TCG), or collectible hobby retail landscape
  • Existing network of retail contacts in one or more of the covered markets
  • Prior experience working within a global brand's regional field team, reporting to an offshore manager
  • Strong cross-cultural interpersonal skills; comfortable working across markets with differing languages and business norms
  • Willingness and ability to undertake frequent travel across APAC
  • Employees may be eligible for annual and long-term incentives as part of their overall compensation package, depending on role, location, and eligibility. Benefits and programs may include:

Health & Wellness

  • Time Off to Recharge
  • Financial Well-being
  • Life & Family Support
  • Volunteer and Community Initiatives

Learning & Development

  • Exclusive Perks
  • Please review our

Applicant Privacy Notice

to learn how we collect, use, and protect your personal information in connection with the application process.