Digital Merchandising Manager, Visual Content
F. Schumacher & Co.
- New York, United States
- Hybrid
- Mid Level
- Posted
Responsibilities
Drive Visual Inspiration & Conversion
- Be a key leader on our team to define the way we show our product to our customers and drive conversion.
- Define and roll out improved photography and post-production standards for existing and new products to drive augment customer inspiration
- Partner with Web product management team to test and measure how imagery changes affect sample conversion and other key metrics.
- Audit current flats, dimensions, lifestyle, and rendering photography to identify gaps in quality, consistency, and conversion performance.
Build Web & Content Strategy
- Rethink which photo types should appear on product pages, and in what sequence, to best support the customer's decision-making journey.
- Develop guidelines for photo selection, sequencing, and merchandising across the website and other digital touchpoints.
- Collaborate with marketing, e-commerce, and creative teams to align imagery strategy with brand and sales goals.
Role Overview
We are seeking a resourceful, creatively driven Digital Merchandising Manager to lead high-impact projects that elevate the quality, strategy, and technology behind our product photography. This role sits at the intersection of creative production and innovation — partnering with our Portfolio Development, Photo Studio Team, and Web Product Management teams to raise the bar on image quality, rethink how imagery is used across our website and sales channels and build new AI-enabled tools and assets that help designers better understand our product offerings. This is a project-leadership role, with this role directing and driving forward key initiatives in close partnership with the Head of Portfolio Development.
Implement AI & Innovative technology
- Build and manage new, dynamic digital assets that enable designers and customers to make more informed decisions on our products.
- Identify and pilot AI tools that improve photo production speed, quality, or scalability (e.g., AI-assisted retouching, upscaling, background generation).
- Stay current on emerging AI imaging technology and bring forward recommendations for how FS&CO can lead in this space.
Lead Project & Vendor Management
- Scope, plan, and manage cross-functional projects from concept through launch, including timelines, budgets, and resourcing
- Identify and manage freelance photographers, editors, and AI/technology vendors as needed to execute projects.
- Partner with the Photo Studio team to prioritize project-based work alongside their core product photography workload.
- Report progress, results, and recommendations to key stakeholders on a regular basis.
- This is a project-based role and specific topic areas may vary over time.
What We're Looking For
- Strong project management skills, with the ability to scope, plan, and drive cross-functional initiatives independently.
- An eye for image quality and strong instincts for what drives customer engagement and conversion online.
- Genuine interest in and familiarity with AI imaging tools and technology; hands-on experience is a plus.
- Comfortable managing freelancers and outside vendors to execute against a project plan.
- 3+ years of experience in photo/creative production, project management, digital content, or a related field.
- Strong communication skills and ability to influence without direct authority, partnering closely with the Photo Studio team and cross-functional stakeholders.
- Bachelor's degree preferred; background in photography, visual merchandising, e-commerce, or a related field a plus.
Benefits Package
Your well-being is our top priority. Our benefits and total compensation are designed for the whole person, caring for both you and your family.
Competitive Salary
- Corporate Annual Profit Sharing
- 401K Plan
Health Benefits
- Dental Coverage
- Medical Coverage
- Prescription Drug Plan
- Vision Coverage
